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Green pride in sustainable versus premium brand decisions
16 references·3 citing·53 second hop
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References

  • 1995The need to belong: Desire for interpersonal attachments as a fundamental human motivation.21,991 cited
  • 2010Going green to be seen: Status, reputation, and conspicuous conservation.2,166 cited
  • 2010Signaling Status with Luxury Goods: The Role of Brand Prominence1,657 cited
  • 2010The Sustainability Liability: Potential Negative Effects of Ethicality on Product Preference1,199 cited
  • 2007The psychological structure of pride: A tale of two facets.1,109 cited
  • 2013Seeing the world through GREEN‐tinted glasses: Green consumption values and responses to environmentally friendly products1,074 cited
  • 2005Signaling Theory, Strategic Interaction, and Symbolic Capital910 cited
  • 2002The Impact of Private versus Public Consumption on Variety-Seeking Behavior661 cited
  • 2014Feelings that Make a Difference: How Guilt and Pride Convince Consumers of the Effectiveness of Sustainable Consumption Choices526 cited
  • 2012Double Standard: The Role of Environmental Consciousness in Green Product Usage457 cited
  • 2011Retail Luxury Strategy: Assembling Charisma through Art and Magic450 cited
  • 2005Product personality and its influence on consumer preference355 cited
  • 2007Gratitude, delight, or guilt: The role of consumers' emotions in predicting postconsumption behaviors325 cited
  • 2014When Going Green Backfires: How Firm Intentions Shape the Evaluation of Socially Beneficial Product Enhancements

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307 cited
  • 2019The Greenconsumption Effect: How Using Green Products Improves Consumption Experience271 cited
  • 2019Signaling can increase consumers' willingness to pay for green products. Theoretical model and experimental evidence244 cited
  • Cited by

    • 2024The Impact of Green Human Resource Management Practices on Brand Citizenship Behavior and Employee Turnover Intention: A Mixed Methods Approach17 cited
    • 2024Sustainable Economy: The Eco-Branding of an Industrial Region in Kazakhstan13 cited
    • 2023The Altruistic Connection: Unraveling How Altruism Drives Eco-Friendly Consumer Behavior in Green Marketing (Literature Review)9 cited