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Justifiable justifications in sequential indulgent choice situations: A framework for future research based on perceived exceptionality
16 references·1 citing·51 second hop
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References

  • 1990The case for motivated reasoning.9,014 cited
  • 1985Mental Accounting and Consumer Choice4,875 cited
  • 2000Consumer Decision Making in Online Shopping Environments: The Effects of Interactive Decision Aids1,730 cited
  • 2002Yielding to Temptation: Self‐Control Failure, Impulsive Purchasing, and Consumer Behavior1,611 cited
  • 2004The Price is Unfair! A Conceptual Framework of Price Fairness Perceptions1,473 cited
  • 1993Reason-based choice1,454 cited
  • 1991Time-inconsistent Preferences and Consumer Self-Control1,370 cited
  • 2005Justification Effects on Consumer Choice of Hedonic and Utilitarian Goods1,069 cited
  • 2000Self-Regulatory Failure: A Resource-Depletion Approach975 cited
  • 2006Licensing Effect in Consumer Choice966 cited
  • 1989Anomalies: Intertemporal Choice863 cited
  • 2002Earning the Right to Indulge: Effort as a Determinant of Customer Preferences toward Frequency Program Rewards835 cited
  • 1973Buyers' Subjective Perceptions of Price731 cited
  • 1991Scarcity effects on value: A quantitative review of the commodity theory literature719 cited
  • 2006The Goal-Gradient Hypothesis Resurrected: Purchase Acceleration, Illusionary Goal Progress, and Customer Retention

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715 cited
  • 2005Goals as Excuses or Guides: The Liberating Effect of Perceived Goal Progress on Choice706 cited
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    • 2023Tourist subsequent responses to promotion framing17 cited