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Does Big Data Drive Innovation In E-Commerce: A Global Perspective?

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2016Big Data and cloud computing: innovation opportunities and challenges839 cited
2019Assessing the impact of big data on firm innovation performance: Big data is not always better data542 cited
2021Using big data for co-innovation processes: Mapping the field of data-driven innovation, proposing theoretical developments and providing a research agenda254 cited
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2021Big Data Analytics for Improved Risk Management and Customer Segregation in Banking Applications83 cited
2018Big Data and the Innovation Cycle

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82 cited

2021Enterprise E-Commerce Marketing System Based on Big Data Methods of Maintaining Social Relations in the Process of E-Commerce Environmental Commodity72 cited

2021Incorporating big data within retail organizations: A case study approach71 cited

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2025Construction of an Intelligent Data Analysis System Model for Cross Border E-commerce Based on Artificial Intelligence Technology0 cited