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From free to fee: Monetizing digital content through expected utility-based recommender systems
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References

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  • 1954Exposition of a New Theory on the Measurement of Risk2,787 cited
  • 1982Adding Asymmetrically Dominated Alternatives: Violations of Regularity and the Similarity Hypothesis1,944 cited
  • 2000Risk Aversion and Expected-utility Theory: A Calibration Theorem1,623 cited
  • 2007Zero as a Special Price: The True Value of Free Products612 cited
  • 2006Understanding the Impact of Web Personalization on User Information Processing and Decision Outcomes1608 cited
  • 2003Cross-selling through database marketing: a mixed data factor analyzer for data augmentation and prediction336 cited
  • 2009The Effectiveness of Customized Promotions in Online and Offline Stores297 cited
  • 2004Service Quality and Perceived Value's Impact on Satisfaction, Intention and Usage of Short Message Service (SMS)285 cited
  • 2007Agent-based simulation of consumer purchase decision-making and the decoy effect215 cited
  • 2010The Perils of Behavior-Based Personalization186 cited
  • 2003An intelligent system for customer targeting: a data mining approach160 cited
  • 2019What drives subscribing to premium in freemium services? A consumer value‐based view of differences between upgrading to and staying with premium143 cited
  • 2015Writing Qualitative IS Literature Reviews—Guidelines for Synthesis, Interpretation, and Guidance of Research

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  • 2011Gamification towards sustainable mobile application78 cited
  • 2013CUSTOMER WILLINGNESS TO PAY FOR ONLINE MUSIC: THE ROLE OF FREE MENTALITY75 cited
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