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THE IMPACT OF BIG DATA ANALYTICS ON SUPPLY CHAIN MANAGEMENT PRACTICES IN FAST MOVING CONSUMER GOODS INDUSTRY: EVIDENCE FROM DEVELOPING COUNTRIES
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Understanding the link between big data analytics and innovation (2018)BIG data – BIG gains? Underst…Big Data, Big Insights? Advancing Service Innovation and Design With Machine Learning (2017)Big Data, Big Insights? 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References

  • 2016Big data and predictive analytics for supply chain and organizational performance1,145 cited
  • 2016Big Data and cloud computing: innovation opportunities and challenges856 cited
  • 2017Big data analytics in supply chain management: A state-of-the-art literature review567 cited
  • 2019Assessing the impact of big data on firm innovation performance: Big data is not always better data542 cited
  • 2021Using big data for co-innovation processes: Mapping the field of data-driven innovation, proposing theoretical developments and providing a research agenda254 cited
  • 2013Big Data: The Next Big Thing in Innovation251 cited
  • 2018BIG data – BIG gains? Understanding the link between big data analytics and innovation214 cited
  • 2018Data-driven innovation: switching the perspective on Big Data205 cited
  • 2017Big Data, Big Insights? Advancing Service Innovation and Design With Machine Learning205 cited
  • 2019Adoption of Big Data Technology for Innovation in B2B Marketing150 cited
  • 2018Real-time data processing scheme using big data analytics in internet of things based smart transportation environment138 cited
  • 2019Big Data, Big Data Analytics Capability, and Sustainable Innovation Performance132 cited
  • 2021Research and Analysis of an Enterprise E-Commerce Marketing System Under the Big Data Environment117 cited
  • 2019

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Big Data in fashion: transforming the retail sector
99 cited
  • 2020Predictive analytics on open big data for supporting smart transportation services93 cited
  • 2021Implementing Big Data Analytics in E-Commerce: Vendor and Customer View87 cited
  • Cited by

    • 2024REVIEW OF BIG DATA IN FMCG SUPPLY CHAINS: U.S. COMPANY STRATEGIES AND APPLICATIONS FOR THE AFRICAN MARKET10 cited