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In-store endcap projections and their effect on sales
16 references·2 citing·48 second hop
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References

  • 1969The Handbook of Social Psychology12,518 cited
  • 2000The role of transportation in the persuasiveness of public narratives.4,849 cited
  • 1981Human Inference: Strategies and Shortcomings of Social Judgment.2,632 cited
  • 1988The Role of Involvement in Attention and Comprehension Processes2,070 cited
  • 2001The Effects of Progressive Levels of Interactivity and Vividness in Web Marketing Sites1,174 cited
  • 2010Decision making and the avoidance of cognitive demand.1,141 cited
  • 2013The Extended Transportation-Imagery Model: A Meta-Analysis of the Antecedents and Consequences of Consumers' Narrative Transportation1,135 cited
  • 2010The multifaceted interplay between attention and multisensory integration828 cited
  • 1998The Influence of Unity and Prototypicality on Aesthetic Responses to New Product Designs675 cited
  • 2014Store Atmospherics: A Multisensory Perspective666 cited
  • 2006Setting the tone with the tune: A meta-analytic review of the effects of background music in retail settings340 cited
  • 1997Vividness Effects: A Resource‐Matching Perspective304 cited
  • 2005The spread of attention across modalities and space in a multisensory object281 cited
  • 2015The Impact of Dynamic Presentation Format on Consumer Preferences for Hedonic Products and Services253 cited

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  • 1995Development and cross-cultural validation of a short form of CSI as a measure of optimum stimulation level244 cited
  • 1982Assessing the Impact of Short-Term Supermarket Strategy Variables193 cited
  • Cited by

    • 2025Order or disorder? The impact of product display on consumer purchase intention8 cited
    • 2023In-Store Communications: Understanding the Mundane, the Bright Sides, and the Unexpected7 cited