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Gemeinwohlorientierte strategische Kommunikation · Study

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ChapterGemeinwohlorientierte strategische Kommunikation

Nadja Enke2022

Chapter2022

Gemeinwohlorientierte strategische Kommunikation

Nadja Enke · Melanie Malczok · Lisa Dühring · Nils S. Borchers

9 citations·0/0 files stored·Springer eBooks

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Public Relations and Crisis Communication Public Policy and Administration Research Organizational Strategy and Culture

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References

2010Strategic management a stakeholder approach 1997Toward a Theory of Stakeholder Identification and Salience: Defining the Principle of who and What Really Counts 2010Stakeholder Theory: The State of the Art 2012The filter bubble: how the new personalized Web is changing what we read and how we think 2007Defining Strategic Communication 2002Toward a dialogic theory of public relations 2007Public Values 2007Public Values and Public Interest: Counterbalancing Economic Individualism

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Year2022

Typechapter

Published2022-01-01

VenueSpringer eBooks

Languagede

Citations9

Files0 public / 0

ShelfPublic Relations and Crisis Communication

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doi10.1007/978-3-658-35695-8_6

openalex_workW4285126402

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