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Gemeinwohlorientierte strategische Kommunikation
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References

  • 2010Strategic management a stakeholder approach24,023 cited
  • 1997Toward a Theory of Stakeholder Identification and Salience: Defining the Principle of who and What Really Counts9,467 cited
  • 2010Stakeholder Theory: The State of the Art2,753 cited
  • 2012The filter bubble: how the new personalized Web is changing what we read and how we think1,317 cited
  • 2007Defining Strategic Communication1,279 cited
  • 2002Toward a dialogic theory of public relations1,247 cited
  • 2007Public Values1,083 cited
  • 2007Public Values and Public Interest: Counterbalancing Economic Individualism849 cited
  • 2000Managing for Value: Organizational Strategy in for-Profit, Nonprofit, and Governmental Organizations805 cited
  • 2009Public Value Inside: What is Public Value Creation?584 cited
  • 2002Public‐Value Failure: When Efficient Markets May Not Do547 cited
  • 2018Strategic Communication: Defining the Field and its Contribution to Research and Practice483 cited
  • 2013Manager's Guide to Excellence in Public Relations and Communication Management457 cited
  • 2012Putting the “Public” Back in Public Values Research: Designing Participation to Identify and Respond to Values451 cited
  • 2014The Routledge Handbook of Strategic Communication

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423 cited
  • 2012Social Media Communication in Organizations: The Challenges of Balancing Openness, Strategy, and Management346 cited
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