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Cited by

• 2013Better Safe Than Sorry178 cited
• 2006How and why small to medium size enterprises (SMEs) engage with their communities: an Australian study109 cited
• 2014Examining the Internal Aspect of Corporate Social Responsibility (CSR): Leader Behavior and Employee CSR Participation90 cited
• 2019The effect of cause-related marketing on firm value: a look at Fortune’s most admired all-stars73 cited
• 2010The role and relevance of corporate social responsibility in sport: A view from the top61 cited
• 2017The Role of Company-Cause Fit and Company Involvement in Consumer Responses to CSR Initiatives: A Meta-Analytic Review55 cited
• 2009Anatomy of a social partnership: A stakeholder perspective53 cited
• 2019What drives human resource acquisition and retention in social enterprises? An empirical investigation in the healthcare industry in an emerging market49 cited
• 2020Lowering the Minimum Donation Amount Increases Consumer Purchase Likelihood of Products Associated with Cause-Related Marketing Campaigns39 cited
• 2020International social entrepreneurship and social value creation in cause-related marketing through personal relationships and accountability36 cited
• 2017Social enterprise and corporate social responsibility32 cited
• 2020Productive partnerships? Driving consumer awareness to action in CSR partnerships27 cited
• 2012