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Culture and the ad: exploring otherness in the world of advertising · Study

WorkCulture and the ad: exploring otherness in the world of advertising

Unknown author1995

Work1995

Culture and the ad: exploring otherness in the world of advertising

Unknown author

58 citations·0/0 files stored·Choice Reviews Online

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Media, Gender, and Advertising American History and Culture Cultural Identity and Representation

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2012Writing Against Othering 2009Constructing female identities through feminine hygiene TV commercials 2006Reading Representations of Black, East Asian, and White Women in Magazines for Adolescent Girls 2018Making Skin Visible 2009Non‐white readings of whiteness 2017Understanding consumers' purchasing behavior of ethnically disparate products 1998Re‐framing the representation of women in advertisements for hormone replacement therapy 2018Critical historical research method and marketing scholarship

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Year1995

Typeother

Published1995-03-01

VenueChoice Reviews Online

ISSN-L0009-4978

Languageen

Citations58

Files0 public / 0

ShelfMedia, Gender, and Advertising

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doi10.5860/choice.32-3958

openalex_workW4300845833

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