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Cited by

• 2012Writing Against Othering240 cited
• 2009Constructing female identities through feminine hygiene TV commercials52 cited
• 2006Reading Representations of Black, East Asian, and White Women in Magazines for Adolescent Girls46 cited
• 2018Making Skin Visible32 cited
• 2009Non‐white readings of whiteness26 cited
• 2017Understanding consumers' purchasing behavior of ethnically disparate products24 cited
• 1998Re‐framing the representation of women in advertisements for hormone replacement therapy23 cited
• 2011English in Hungarian advertising22 cited
• 2018Critical historical research method and marketing scholarship20 cited
• 1997Decoding the Globe: Globalism, Advertising, and Corporate Practice18 cited
• 2002Understanding Narratives of Nationhood: Film-makers and Culloden10 cited
• 2024“Kyiv regime,” “junta,” “neo-Nazis,” “ethnic Jew”: discursive derogation of Ukrainian authorities and enemy-other constructions in Vladimir Putin’s speeches8 cited
• 2019The Image of a Hero in Western and Russian Social Advertising3 cited
• 2012The Society for Visual Anthropology's Visual Research Conference: The First Twenty‐Four Years (1985–2008)1 cited