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Intention to purchase sustainable craft products: a moderated mediation analysis of the adoption of sustainability in the craft sector
16 references·1 citing·43 second hop
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(1977)Self-Efficacy: The Exercise of Control (1999)Designing conceptual articles: four approaches (2020)Leveraging Artificial Intelligence in Marketing for Social Good—An Ethical Perspective (2021)Scientific procedures and rationales for systematic literature reviews (SPAR‐4‐SLR) (2021)Acute Multidimensional Poverty: A New Index for Developing Countries (2011)The paradox of the social investment state: growth, employment and poverty in the Lisbon era (2011)The SSP4: A world of deepening inequality (2016)Communication and Persuasion: Central and Peripheral Routes to Attitude Change (2015)Marketing through Instagram influencers: the impact of number of followers and product divergence on brand attitude (2017)Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content on Social Media (2018)
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1,683 cited
  • 2009The Drivers of Green Brand Equity: Green Brand Image, Green Satisfaction, and Green Trust1,671 cited
  • 2008Handbook of consumer psychology1,195 cited
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    • 2025Tradition in transition: how cultural elements in product design influence consumer purchase intention1 cited