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More Than a Penny’s Worth: Left-Digit Bias and Firm Pricing

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References

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2013Using Notches to Uncover Optimization Frictions and Structural Elasticities: Theory and Evidence from Pakistan *646 cited
2019Uniform Pricing in U.S. Retail Chains*410 cited
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2008Supermarket Pricing Strategies239 cited
1997Creating Micro-Marketing Pricing Strategies Using Supermarket Scanner Data233 cited
1996Increased consumer sales response though use of 99-ending prices

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192 cited

1989Effects of odd pricing on price recall144 cited

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