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THE INFLUENCE OF SOCIAL MEDIA MARKETING AND STORE ATMOSPHERE ON PURCHASE DECISION MEDIATED BY CONSUMER TRUST IN MILLENNIAL COFFEE SHOPS IN BANDA ACEH
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THE INFLUENCE OF SOCIAL MEDIA MARKETING AND STORE ATMOSPHERE ON PURCHASE DECISION MEDIATED BY CONSUMER TRUST IN MILLENNIAL COFFEE SHOPS IN BANDA ACEH (2023)THE INFLUENCE OF SOCIAL MEDIA MARKETING A…The Influence Of Brand Image And Atmosphere Store On Purchase Decision For Samsung Brand Smartphone With Buying Intervention As Intervening Variables (Study on Samsung Experience Store Karawaci Customers) (2021)The Influence Of Brand Image …The Effect of Social Media Marketing on Purchase Decision with Brand Awareness as Mediation on Haroo Table (2021)The Effect of Social Media Ma…Social commerce: Factors affecting customer repurchase and word-of-mouth intentions (2021)Social commerce: Factors affe…Analisis Dampak Kepercayaan Terhadap Keputusan Pembelian Online: Perspektif Marketing MIX (2020)Analisis Dampak Kepercayaan T…Program Ladit (Lapak Digital) : Optimalisasi Media Digital sebagai Wadah dalam Pengembangan Umkm di Madura (2019)Program Ladit (Lapak Digital)…Trust, commitment, customer intimacy and customer loyalty in Islamic banking relationships (2018)Trust, commitment, customer i…Social media usage, electronic word of mouth and purchase-decision involvement (2017)Social media usage, electroni…Assessing the effects of consumers’ product evaluations and trust on repurchase intention in e-commerce environments (2017)Assessing the effects of cons…A primer on partial least squares structural equation modeling (PLS-SEM) (2015)A primer on partial least squ…The effect of social media communication on consumer perceptions of brands (2014)The effect of social media co…Determinants of repurchase intention in online group-buying: The perspectives of DeLone & McLean IS success model and trust (2014)Determinants of repurchase in…Role of content strategy in social media brand communities: a case of higher education institutes in India (2013)Role of content strategy in s…Factors influencing Internet shopping value and customer repurchase intention (2012)Factors influencing Internet …Groundswell. 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References

  • 2015A primer on partial least squares structural equation modeling (PLS-SEM)19,111 cited
  • 2014The effect of social media communication on consumer perceptions of brands1,032 cited
  • 2008Groundswell: winning in a world transformed by social technologies787 cited
  • 2017Assessing the effects of consumers’ product evaluations and trust on repurchase intention in e-commerce environments485 cited
  • 2012Factors influencing Internet shopping value and customer repurchase intention471 cited
  • 2018Trust, commitment, customer intimacy and customer loyalty in Islamic banking relationships354 cited
  • 2021Social commerce: Factors affecting customer repurchase and word-of-mouth intentions351 cited
  • 2014Determinants of repurchase intention in online group-buying: The perspectives of DeLone & McLean IS success model and trust350 cited
  • 2010Groundswell. Winning in a World Transformed by Social Technologies248 cited
  • 2013Role of content strategy in social media brand communities: a case of higher education institutes in India213 cited
  • 2017Social media usage, electronic word of mouth and purchase-decision involvement176 cited
  • 2008The Lucky Few: Between the Greatest Generation and the Baby Boom103 cited
  • 2021The Influence Of Brand Image And Atmosphere Store On Purchase Decision For Samsung Brand Smartphone With Buying Intervention As Intervening Variables (Study on Samsung Experience Store Karawaci Customers)52 cited

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  • 2019Program Ladit (Lapak Digital) : Optimalisasi Media Digital sebagai Wadah dalam Pengembangan Umkm di Madura44 cited
  • 2020Analisis Dampak Kepercayaan Terhadap Keputusan Pembelian Online: Perspektif Marketing MIX35 cited
  • 2021The Effect of Social Media Marketing on Purchase Decision with Brand Awareness as Mediation on Haroo Table33 cited
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