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Store-brand product variety and price decisions under showrooming · Study

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ArticleStore-brand product variety and price decisions under showrooming

Chung-Chi Hsieh2023

Article2023

Store-brand product variety and price decisions under showrooming

Chung-Chi Hsieh · Mahendrawathi ER · Prasasti Karunia Farista Ananto

14 citations·0/0 files stored·Computers & Industrial Engineering

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Consumer Market Behavior and Pricing Supply Chain and Inventory Management Consumer Retail Behavior Studies

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References

2001Mass customization: Literature review and research directions 2012The mass customization decade: An updated review of the literature 1999When and How Is the Internet Likely to Decrease Price Competition?2016Online and Offline Information for Omnichannel Retailing 2014Product Fit Uncertainty in Online Markets: Nature, Effects, and Antecedents 2017Competitive Strategies for Brick-and-Mortar Stores to Counter “Showrooming”2015Perceived customer showrooming behavior and the effect on retail salesperson self-efficacy and performance 2017The Showrooming Phenomenon: It's More than Just about Price

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Papers that cite the same references — the relational fallback while embeddings are still backfilling.

2023Price matching and product differentiation strategies considering showroomingarticle · 12 shared references 2023Pricing and sales-effort coordination facing free riding behaviors between a brick-and-mortar retailer and a platform store owned by the manufacturerarticle · 12 shared references 2020Reveal or hide? Impact of demonstration on pricing decisions considering showrooming behaviorarticle · 11 shared references 2022Revisiting the showrooming effect on online and offline retailers: The strategic role of in-store servicearticle · 11 shared references 2023Influence of showrooming and price matching strategy to combat showrooming under different costsarticle · 11 shared references 2023Showrooming: a retrospective and prospective review using the SPAR-4-SLR methodological frameworkarticle · 10 shared references

Details

Year2023

Typearticle

Published2023-03-11

VenueComputers & Industrial Engineering

ISSN-L0360-8352

Languageen

Citations14

Files0 public / 0

ShelfConsumer Market Behavior and Pricing

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doi10.1016/j.cie.2023.109152

openalex_workW4323923598

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