References

• 2003Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model6,061 cited
• 1997Dimensions of Brand Personality4,046 cited
• 2004Innovation, organizational capabilities, and the born-global firm3,068 cited
• 2019Green process innovation, green product innovation, and corporate financial performance: A content analysis method1,503 cited
• 2006The Effect of Corporate Social Responsibility (CSR) Activities on Companies With Bad Reputations1,371 cited
• 2014Brand authenticity: An integrative framework and measurement scale1,208 cited
• 2002Building Brand Equity through Corporate Societal Marketing944 cited
• 2010Effects of brand personality on brand trust and brand affect606 cited
• 2018The influence of greenwashing perception on green purchasing intentions: The mediating role of green word-of-mouth and moderating role of green concern570 cited
• 1972Consumer Expectations, Product Performance, and Perceived Product Quality509 cited
• 2021The Sustainable Development Goals Report 2021495 cited
• 2013Luxury and sustainable development: Is there a match?456 cited
• 2020Sustainability and social media communication: How consumers respond to marketing efforts of luxury and non-luxury fashion brands325 cited
• 2014What Makes It Green? The Role of Centrality of Green Attributes in Evaluations of the Greenness of Products