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Artificial Intelligence, Blockchain, Big Data Analytics, Machine Learning and Data Mining in Traditional CRM and Social CRM: A Critical Review
16 references·2 citing·46 second hop
Artificial Intelligence, Blockchain, Big Data Analytics, Machine Learning and Data Mining in Traditional CRM and Social CRM: A Critical Review (2022)Artificial Intelligence, Blockchain, Big …Big data analytics and enterprises: a bibliometric synthesis of the literature (2020)Big data analytics and enterp…Literature review as a research methodology: An overview and guidelines (2019)Literature review as a resear…A Criteria-based Assessment of the Coverage of Scopus and Web of Science (2019)A Criteria-based Assessment o…Customer relationship management and big data enabled: Personalization & customization of services (2018)Customer relationship managem…Big data analytics capabilities and knowledge management: impact on firm performance (2018)Big data analytics capabiliti…Big data analytics: a survey (2015)Big data analytics: a surveyCRM to social CRM: the integration of new technologies into customer relationship management (2014)CRM to social CRM: the integr…Social media technology usage and customer relationship performance: A capabilities-based examination of social CRM (2013)Social media technology usage…Data mining with big data (2013)Data mining with big dataBusiness Intelligence and Analytics: From Big Data to Big Impact (2012)Business Intelligence and Ana…Application of data mining techniques in customer relationship management: A literature review and classification (2008)Application of data mining te…Why Do Customer Relationship Management Applications Affect Customer Satisfaction? (2005)Why Do Customer Relationship …A Strategic Framework for Customer Relationship Management (2005)A Strategic Framework for Cus…Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management (2004)Data Mining Techniques: For M…Understanding the Effect of Customer Relationship Management Efforts on Customer Retention and Customer Share Development (2003)Understanding the Effect of C…Data mining techniques for customer relationship management (2002)Data mining techniques for cu…The Educational Value of Artificial Intelligence and Social Robots (2025)The Educational Value of Arti…Revolutionizing market surveillance: customer relationship management with machine learning (2024)Revolutionizing market survei…CRITICAL QUESTIONS FOR BIG DATA (2012)Big data: a revolution that will transform how we live, work, and think (2013)A Big Data Analytics Method for Tourist Behaviour Analysis (2016)A survey towards an integration of big data analytics to big insights for value-creation (2018)Uncertainty in big data analytics: survey, opportunities, and challenges (2019)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Structural equation modeling in practice: A review and recommended two-step approach. 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(2020)How to conduct a bibliometric analysis: An overview and guidelines (2021)Scientific procedures and rationales for systematic literature reviews (SPAR‐4‐SLR) (2021)A comparison of machine learning techniques for customer churn prediction (2015)Using Data Sciences in Digital Marketing: Framework, methods, and performance metrics (2020)A survey on deep learning for big data (2017)Big Data technologies: A survey (2017)Machine Learning With Big Data: Challenges and Approaches (2017)Beyond the hype: Big data concepts, methods, and analytics (2014)Understanding Customer Experience Throughout the Customer Journey (2016)Digital transformation: A multidisciplinary reflection and research agenda (2019)
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References

  • 2019Literature review as a research methodology: An overview and guidelines11,435 cited
  • 2012Business Intelligence and Analytics: From Big Data to Big Impact6,241 cited
  • 2013Data mining with big data2,411 cited
  • 2005A Strategic Framework for Customer Relationship Management2,094 cited
  • 2003Understanding the Effect of Customer Relationship Management Efforts on Customer Retention and Customer Share Development1,490 cited
  • 2008Application of data mining techniques in customer relationship management: A literature review and classification1,267 cited
  • 2004Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management1,226 cited
  • 2013Social media technology usage and customer relationship performance: A capabilities-based examination of social CRM882 cited
  • 2015Big data analytics: a survey818 cited
  • 2005Why Do Customer Relationship Management Applications Affect Customer Satisfaction?776 cited
  • 2018Big data analytics capabilities and knowledge management: impact on firm performance673 cited
  • 2002Data mining techniques for customer relationship management508 cited
  • 2018Customer relationship management and big data enabled: Personalization & customization of services408 cited
  • 2019A Criteria-based Assessment of the Coverage of Scopus and Web of Science

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343 cited
  • 2014CRM to social CRM: the integration of new technologies into customer relationship management262 cited
  • 2020Big data analytics and enterprises: a bibliometric synthesis of the literature234 cited
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