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Lovemarks and beyond: Examining the link between lovemarks and brand loyalty through customer advocacy in the automobile industry
16 references·2 citing·44 second hop
Lovemarks and beyond: Examining the link between lovemarks and brand loyalty through customer advocacy in the automobile industry (2023)Lovemarks and beyond: Examining the link …Progress in partial least squares structural equation modeling use in marketing research in the last decade (2022)Progress in partial least squ…Mediation analysis in partial least squares path modeling (2016)Mediation analysis in partial…A primer on partial least squares structural equation modeling (PLS-SEM) (2015)A primer on partial least squ…A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)A new criterion for assessing…Lower bounds on sample size in structural equation modeling (2010)Lower bounds on sample size i…Co-creating brands: Diagnosing and designing the relationship experience (2008)Co-creating brands: Diagnosin…Some antecedents and outcomes of brand love (2006)Some antecedents and outcomes…Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)Common method biases in behav…A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research (2003)A Critical Review of Construc…The Antecedents and Consequences of Customer-Centric Marketing (2000)The Antecedents and Consequen…Whence Consumer Loyalty? (1999)Whence Consumer Loyalty?Structural equation modeling in practice: A review and recommended two-step approach. (1988)Structural equation modeling …A triangular theory of love. (1986)A triangular theory of love.Is empathic emotion a source of altruistic motivation? (1981)Is empathic emotion a source …Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…The Norm of Reciprocity: A Preliminary Statement (1960)The Norm of Reciprocity: A Pr…Understanding the Dynamics of Brand Love in the Automobile Industry (2024)Understanding the Dynamics of…From Green Lovemarks to Brand Loyalty: Examining the Underlining Role of Customer Engagement Behaviour and Altruism (2024)From Green Lovemarks to Brand…Toward a Psychology of Being (1962)The attraction paradigm (1972)Attachment as an Organizational Framework for Research on Close Relationships (1994)Adult Romantic Attachment: Theoretical Developments, Emerging Controversies, and Unanswered Questions (2000)Principles of Categorization (2002)How Emotion Shapes Behavior: Feedback, Anticipation, and Reflection, Rather Than Direct Causation (2007)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)User Acceptance of Information Technology: Toward A Unified View1 (2003)Using PLS path modeling in new technology research: updated guidelines (2016)When to use and how to report the results of PLS-SEM (2018)Partial Least Squares Structural Equation Modeling (PLS-SEM) Using R (2021)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Self-Reports in Organizational Research: Problems and Prospects (1986)Structural Equations with Latent Variables. (1991)Technology Acceptance Model 3 and a Research Agenda on Interventions (2008)Sources of Method Bias in Social Science Research and Recommendations on How to Control It (2011)Common Method Bias in PLS-SEM (2015)Construct validity in psychological tests. (1955)Review of Psychometric theory (2nd ed.). (1979)Significance tests and goodness of fit in the analysis of covariance structures. (1980)The Commitment-Trust Theory of Relationship Marketing (1994)PLS-SEM: Indeed a Silver Bullet (2011)Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)An assessment of the use of partial least squares structural equation modeling in marketing research (2011)Partial Least Squares Structural Equation Modeling: Rigorous Applications, Better Results and Higher Acceptance (2013)Partial least squares structural equation modeling (PLS-SEM) (2014)Asymptotic Confidence Intervals for Indirect Effects in Structural Equation Models (1982)Fit indices in covariance structure modeling: Sensitivity to underparameterized model misspecification. (1998)A primer on partial least squares structural equation modeling (PLS-SEM) (2014)An assessment of the use of partial least squares structural equation modeling (PLS-SEM) in hospitality research (2017)Partial least squares structural equation modeling in HRM research (2018)Rethinking some of the rethinking of partial least squares (2019)Possessions and the Extended Self (1988)Customer Loyalty: Toward an Integrated Conceptual Framework (1994)Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)The Customer Relationship Management Process: Its Measurement and Impact on Performance (2004)Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis (2006)Common Beliefs and Reality About PLS (2014)Assessing measurement model quality in PLS-SEM using confirmatory composite analysis (2019)The Evolution of Reciprocal Altruism (1971)Social Capital in the Creation of Human Capital (2000)Social Exchange Theory: An Interdisciplinary Review (2005)On the Evaluation of Structural Equation Models (1988)
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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
  • 2003Common method biases in behavioral research: A critical review of the literature and recommended remedies.81,863 cited
  • 1988Structural equation modeling in practice: A review and recommended two-step approach.41,858 cited
  • 2014A new criterion for assessing discriminant validity in variance-based structural equation modeling38,283 cited
  • 2015A primer on partial least squares structural equation modeling (PLS-SEM)18,923 cited
  • 1960The Norm of Reciprocity: A Preliminary Statement11,995 cited
  • 2003A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research5,847 cited
  • 1999Whence Consumer Loyalty?4,891 cited
  • 1986A triangular theory of love.2,611 cited
  • 2016Mediation analysis in partial least squares path modeling2,345 cited
  • 2006Some antecedents and outcomes of brand love2,282 cited
  • 2010Lower bounds on sample size in structural equation modeling1,842 cited
  • 2022Progress in partial least squares structural equation modeling use in marketing research in the last decade1,288 cited
  • 1981Is empathic emotion a source of altruistic motivation?1,168 cited

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2000
The Antecedents and Consequences of Customer-Centric Marketing
880 cited
  • 2008Co-creating brands: Diagnosing and designing the relationship experience696 cited
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    • 2024Understanding the Dynamics of Brand Love in the Automobile Industry11 cited
    • 2024From Green Lovemarks to Brand Loyalty: Examining the Underlining Role of Customer Engagement Behaviour and Altruism9 cited