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A New Big Data Processing Framework for the Online Roadshow
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References

  • 2015Big data analytics: a survey818 cited
  • 2018Customer relationship management and big data enabled: Personalization & customization of services408 cited
  • 2016Conceptualizing the Evolution and Future of Advertising209 cited
  • 2020The impact of Covid-19 Movement Control Order on SMEs’ businesses and survival strategies199 cited
  • 2019Real-time big data processing for instantaneous marketing decisions: A problematization approach187 cited
  • 2015Big Data Analysis: Apache Spark Perspective118 cited
  • 2017Effects of Pros and Cons of Applying Big Data Analytics to Consumers’ Responses in an E-Commerce Context113 cited
  • 2013Governing Big Data: Principles and practices109 cited
  • 2018Online vs. Face-to-Face: A Comparison of Student Outcomes with Random Assignment80 cited
  • 2016The Future of Advertising or Whatever We're Going to Call It75 cited
  • 2019Operationalizing Business Model Innovation through Big Data Analytics for Sustainable Organizations56 cited
  • 2022Machine Learning Technologies for Big Data Analytics56 cited
  • 2022Explore Big Data Analytics Applications and Opportunities: A Review55 cited
  • 2017The Importance of Big Data Analytics in Business: A Case Study45 cited
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Big Data Analytic Framework for Organizational Leverage
35 cited
  • 2021Impact of big data analytics on sales performance in pharmaceutical organizations: The role of customer relationship management capabilities33 cited
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