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The Mediating Role of Marketing Innovation Between Internal Social Media Utilization and Business Performance of Smes in Saudi Arabia
16 references·0 citing·42 second hop
The Mediating Role of Marketing Innovation Between Internal Social Media Utilization and Business Performance of Smes in Saudi Arabia (2023)The Mediating Role of Marketing Innovatio…The digitalization and public crisis responses of small and medium enterprises: Implications from a COVID-19 survey (2020)The digitalization and public…Small business awareness and adoption of state-of-the-art technologies in emerging and developing markets, and lessons from the COVID-19 pandemic (2020)Small business awareness and …How Are Small Businesses Adjusting to COVID-19? Early Evidence from a Survey (2020)How Are Small Businesses Adju…Rethinking some of the rethinking of partial least squares (2019)Rethinking some of the rethin…Innovation capability in SMEs: A systematic review of the literature (2019)Innovation capability in SMEs…Social media adoption and its impact on firm performance: the case of the UAE (2018)Social media adoption and its…A primer on partial least squares structural equation modeling (PLS-SEM) (2015)A primer on partial least squ…Partial least squares structural equation modeling (PLS-SEM) (2014)Partial least squares structu…Research Methods for Business: A Skill-Building Approach (2013)Research Methods for Business…Introduction to the Special Issue —Social Media and Business Transformation: A Framework for Research (2013)Introduction to the Special I…PLS-SEM: Indeed a Silver Bullet (2011)PLS-SEM: Indeed a Silver Bull…Innovation practice and its performance implications in small and medium enterprises (SMEs) in the manufacturing sector: a resource‐based view (2010)Innovation practice and its p…Firm survival through a crisis: The influence of market orientation, marketing innovation and business strategy (2010)Firm survival through a crisi…Strategic Orientation, Management Characteristics, and Performance: A Study of Spanish SMEs (2005)Strategic Orientation, Manage…Resource-based theories of competitive advantage: A ten-year retrospective on the resource-based view (2001)Resource-based theories of co…A Resource-Based Perspective on Information Technology Capability and Firm Performance: An Empirical Investigation1 (2000)A Resource-Based Perspective …An Evolutionary Theory of Economic Change. (1983)Firm Resources and Sustained Competitive Advantage (1991)Shaping Agility through Digital Options: Reconceptualizing the Role of Information Technology in Contemporary Firms1 (2003)Firm resources and sustained competitive advantage (2004)Review: Information Technology and Organizational Performance: An Integrative Model of IT Business Value1 (2004)Construct Measurement and Validation Procedures in MIS and Behavioral Research: Integrating New and Existing Techniques1 (2011)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)A primer on partial least squares structural equation modeling (PLS-SEM) (2014)Partial least squares structural equation modeling (PLS-SEM): A useful tool for family business researchers (2014)When to use and how to report the results of PLS-SEM (2018)Partial Least Squares Structural Equation Modeling (PLS-SEM) Using R (2021)On the Evaluation of Structural Equation Models (1988)Structural equation modeling in practice: A review and recommended two-step approach. (1988)The Competitive Advantage of Nations (1991)The Strategic Management of Innovation: A Systematic Review and Paths for Future Research (2011)Exploring the role of dynamic capabilities in firm performance under the resource-based view framework (2013)The strategic fit between innovation strategies and business environment in delivering business performance (2015)The Effect of Word of Mouth on Sales: Online Book Reviews (2006)Predicting the Future with Social Media (2010)Twitter mood predicts the stock market (2011)Linking dimensions of social media use to job performance: The role of social capital (2015)Social Media and Their Affordances for Organizing: A Review and Agenda for Research (2017)Social media marketing strategy: definition, conceptualization, taxonomy, validation, and future agenda (2020)Dynamic capabilities and strategic management (1997)The resource-based view of the firm: Ten years after 1991 (2001)Dynamic capabilities: A review and research agenda (2007)Corporate responsibility and financial performance: the role of intangible resources (2009)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)An Introduction to Structural Equation Modeling (2021)Partial Least Squares Structural Equation Modeling (2021)Progress in partial least squares structural equation modeling use in marketing research in the last decade (2022)Judgment in Managerial Decision Making (1986)Does Management Matter? Evidence from India (2011)Effects of COVID-19 pandemic on hospitality industry: review of the current situations and a research agenda (2020)Impact of COVID-19 pandemic on micro, small, and medium-sized Enterprises operating in Pakistan (2020)The Coronavirus and the Great Influenza Pandemic: Lessons from the “Spanish Flu” for the Coronavirus’s Potential Effects on Mortality and Economic Activity (2020)Innovation practices for survival of small and medium enterprises (SMEs) in the COVID-19 times: the role of external support (2021)Consensus measurement in Delphi studies (2012)The influence of eWOM in social media on consumers’ purchase intentions: An extended approach to information adoption (2016)TWO CRITERIA FOR GOOD MEASUREMENTS IN RESEARCH: VALIDITY AND RELIABILITY (2017)Common Beliefs and Reality About PLS (2014)Assessing measurement model quality in PLS-SEM using confirmatory composite analysis (2019)
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References

  • 2011PLS-SEM: Indeed a Silver Bullet21,614 cited
  • 2015A primer on partial least squares structural equation modeling (PLS-SEM)18,923 cited
  • 2014Partial least squares structural equation modeling (PLS-SEM)11,717 cited
  • 2000A Resource-Based Perspective on Information Technology Capability and Firm Performance: An Empirical Investigation15,027 cited
  • 2013Research Methods for Business: A Skill-Building Approach4,187 cited
  • 2001Resource-based theories of competitive advantage: A ten-year retrospective on the resource-based view3,938 cited
  • 2019Rethinking some of the rethinking of partial least squares1,690 cited
  • 2010Innovation practice and its performance implications in small and medium enterprises (SMEs) in the manufacturing sector: a resource‐based view884 cited
  • 2013Introduction to the Special Issue —Social Media and Business Transformation: A Framework for Research785 cited
  • 2020How Are Small Businesses Adjusting to COVID-19? Early Evidence from a Survey760 cited
  • 2010Firm survival through a crisis: The influence of market orientation, marketing innovation and business strategy527 cited
  • 2005Strategic Orientation, Management Characteristics, and Performance: A Study of Spanish SMEs481 cited
  • 2020Small business awareness and adoption of state-of-the-art technologies in emerging and developing markets, and lessons from the COVID-19 pandemic475 cited

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2020
The digitalization and public crisis responses of small and medium enterprises: Implications from a COVID-19 survey
436 cited
  • 2018Social media adoption and its impact on firm performance: the case of the UAE431 cited
  • 2019Innovation capability in SMEs: A systematic review of the literature428 cited
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