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Generative Artificial Intelligence in the Hospitality and Tourism Industry: Developing a Framework for Future Research
16 references·1 citing·48 second hop
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(2003)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)Artificial Intelligence and Business Value: a Literature Review (2021)Unlocking the value of artificial intelligence in human resource management through AI capability framework (2022)Responsible artificial intelligence governance: A review and research framework (2025)How artificial intelligence will change the future of marketing (2019)A strategic framework for artificial intelligence in marketing (2020)The role of artificial intelligence in achieving the Sustainable Development Goals (2020)Drivers of generative artificial intelligence to fostering exploitative and exploratory innovation: A TOE framework (2023)AI-powered marketing: What, where, and how? (2024)I.—COMPUTING MACHINERY AND INTELLIGENCE (1950)Agency Theory: An Assessment and Review (1989)Analyzing the Past to Prepare for the Future: Writing a Literature Review (2002)ChatGPT: A comprehensive review on background, applications, key challenges, bias, ethics, limitations and future scope (2023)Human resource management in the age of generative artificial intelligence: Perspectives and research directions on ChatGPT (2023)Transforming Education: A Comprehensive Review of Generative Artificial Intelligence in Educational Settings through Bibliometric and Content Analysis (2023)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)User Acceptance of Computer Technology: A Comparison of Two Theoretical Models (1989)Development of an Instrument to Measure the Perceptions of Adopting an Information Technology Innovation (1991)Absorptive Capacity: A Review, Reconceptualization, and Extension (2002)Exploitation, Exploration, and Process Management: The Productivity Dilemma Revisited (2003)Open for innovation: the role of openness in explaining innovation performance among U.K. manufacturing firms (2005)Stakeholder Theory: The State of the Art (2010)Corporate social responsibility and access to finance (2013)The Impact of Corporate Sustainability on Organizational Processes and Performance (2014)
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References

  • 2004Co-creation experiences: The next practice in value creation6,671 cited
  • 1985A technology acceptance model for empirically testing new end-user information systems : theory and results6,184 cited
  • 2023Opinion Paper: “So what if ChatGPT wrote it?” Multidisciplinary perspectives on opportunities, challenges and implications of generative conversational AI for research, practice and policy5,884 cited
  • 2013The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail3,708 cited
  • 2010Stakeholder Theory2,713 cited
  • 2021Artificial intelligence capability: Conceptualization, measurement calibration, and empirical study on its impact on organizational creativity and firm performance2,059 cited
  • 2022Artificial intelligence (AI) applications for marketing: A literature-based study1,171 cited
  • 2019A Stakeholder Theory Perspective on Business Models: Value Creation for Sustainability1,069 cited
  • 2010Not always co‐creation: introducing interactional co‐destruction of value in service‐dominant logic898 cited
  • 2019Hotel employee's artificial intelligence and robotics awareness and its impact on turnover intention: The moderating roles of perceived organizational support and competitive psychological climate884 cited
  • 2004Stakeholder theory and organizational ethics787 cited
  • 2023Leveraging ChatGPT and other generative artificial intelligence (AI)-based applications in the hospitality and tourism industry: practices, challenges and research agenda627 cited

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2023
ChatGPT for tourism: applications, benefits and risks
609 cited
  • 2005The Theory and Practice of Revenue Management546 cited
  • 2021Rebooting employees: upskilling for artificial intelligence in multinational corporations381 cited
  • 2023Red teaming ChatGPT via Jailbreaking: Bias, Robustness, Reliability and Toxicity352 cited
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    • 2023El impacto de la inteligencia artificial generativa en educación superior: una mirada desde la ética y la integridad académica471 cited