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Projecting complex categories: biodynamic wine producers’ online identity
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References

  • 1983The Iron Cage Revisited: Institutional Isomorphism and Collective Rationality in Organizational Fields38,372 cited
  • 1977Institutionalized Organizations: Formal Structure as Myth and Ceremony28,271 cited
  • 2011The Drivers of Greenwashing3,417 cited
  • 2006From the Editors: What Grounded Theory is Not2,859 cited
  • 1999The Categorical Imperative: Securities Analysts and the Illegitimacy Discount2,150 cited
  • 2016Five Misunderstandings About Case-Study Research1,414 cited
  • 2004Market Orientation, Innovativeness, Product Innovation, and Performance in Small Firms869 cited
  • 2020Perceived Greenwashing: The Effects of Green Marketing on Environmental and Product Perceptions813 cited
  • 2012Stigmatized Categories and Public Disapproval of Organizations: A Mixed-Methods Study of the Global Arms Industry, 1996–2007413 cited
  • 2013Categorizing Categorization Research: Review, Integration, and Future Directions336 cited
  • 2011Category Stretching: Reorienting Research on Categories in Strategy, Entrepreneurship, and Organization Theory321 cited
  • 2009Consumer attitudes regarding environmentally sustainable wine: an exploratory study of the New Zealand marketplace313 cited
  • 2010Eco-Labeling Strategies and Price-Premium298 cited
  • 2022The Impact of Perceived Greenwashing on Customer Satisfaction and the Contingent Role of Capability Reputation

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282 cited
  • 2011Category Stretching: Reorienting Research on Categories in Strategy, Entrepreneurship, and Organization Theory276 cited
  • 2013Millennial generation attitudes to sustainable wine: an exploratory study on Italian consumers270 cited
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