A Systematic Literature Review of Factors to Improve Tanzania's Cross-Border E-Commerce Performance: Lessons from China

Akinyi Lydia Sassi

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E-commerce and Technology Innovations Global trade and economics Technology Adoption and User Behaviour

Abstract

The study aimed at identifying factors which Tanzania can consider to improve its Cross-border e-commerce performance by reflecting on China’s experience. A systematic literature review methodology was applied, whereby 30 papers that have focused on analyzing influential factors of China’s Cross-border e-commerce from 2010 to 2023 were assessed. The results revealed that: Trade logistics and infrastructures, Government policies and support, Use of big data, Inter-Industry collaboration, Gross Domestic Product, Product diversification and low commodity prices are the factors which support China’s growth of Cross-border e-commerce.

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