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Female advertising models and their body mass index ( BMI ): How does BMI similarity affect perceived product quality?
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References

  • 1988On the Evaluation of Structural Equation Models26,445 cited
  • 1954A Theory of Social Comparison Processes21,336 cited
  • 1981Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics19,243 cited
  • 2001Birds of a Feather: Homophily in Social Networks18,551 cited
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  • 1990Construction and Validation of a Scale to Measure Celebrity Endorsers' Perceived Expertise, Trustworthiness, and Attractiveness4,365 cited
  • 1989Who is the Celebrity Endorser? Cultural Foundations of the Endorsement Process3,263 cited
  • 2011Construct Measurement and Validation Procedures in MIS and Behavioral Research: Integrating New and Existing Techniques13,230 cited
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  • 2019Instagram and YouTube bloggers promote it, why should I buy? How credibility and parasocial interaction influence purchase intentions2,030 cited
  • 2011On Network Theory1,756 cited
  • 2016A systematic review of the impact of the use of social networking sites on body image and disordered eating outcomes1,747 cited
  • 2018Influencers on Instagram: Antecedents and consequences of opinion leadership

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1,579 cited
  • 2003Comparison processes in social judgment: Mechanisms and consequences.1,413 cited
  • 1954Freedom and Control in Modern Society.1,385 cited
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