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The Impact of Greenwashing on Brand Reputation, Brand Credibility, and Green Brand Equity: Evidence from the Household Appliances Market
16 references·0 citing·30 second hop
The Impact of Greenwashing on Brand Reputation, Brand Credibility, and Green Brand Equity: Evidence from the Household Appliances Market (2023)The Impact of Greenwashing on Brand Reput…Concepts and forms of greenwashing: a systematic review (2020)Concepts and forms of greenwa…Greenwash and Green Trust: The Mediation Effects of Green Consumer Confusion and Green Perceived Risk (2012)Greenwash and Green Trust: Th…Sources of Method Bias in Social Science Research and Recommendations on How to Control It (2011)Sources of Method Bias in Soc…PLS-SEM: Indeed a Silver Bullet (2011)PLS-SEM: Indeed a Silver Bull…An assessment of the use of partial least squares structural equation modeling in marketing research (2011)An assessment of the use of p…Using PLS Path Modeling for Assessing Hierarchical Construct Models: Guidelines and Empirical Illustration1 (2009)Using PLS Path Modeling for A…The Drivers of Green Brand Equity: Green Brand Image, Green Satisfaction, and Green Trust (2009)The Drivers of Green Brand Eq…\nThe use of partial least squares path modeling in international marketing (2009)\nThe use of partial least sq…Brand Credibility, Brand Consideration, and Choice (2004)Brand Credibility, Brand Cons…Research Methods for Business Students (2003)Research Methods for Business…Green marketing and Ajzen’s theory of planned behaviour: a cross‐market examination (1999)Green marketing and Ajzen’s t…Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)Cutoff criteria for fit index…The partial least squares approach for structural equation modeling. (1998)The partial least squares app…Consumer Evaluations of Brand Extensions (1990)Consumer Evaluations of Brand…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…The psychology of interpersonal relations. (1958)The psychology of interperson…On the Evaluation of Structural Equation Models (1988)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Partial least squares structural equation modeling (PLS-SEM) (2014)Significance tests and goodness of fit in the analysis of covariance structures. (1980)Comparative fit indexes in structural models. (1990)Alternative Ways of Assessing Model Fit (1992)Fit indices in covariance structure modeling: Sensitivity to underparameterized model misspecification. (1998)Evaluating the Fit of Structural Equation Models: Tests of Significance and Descriptive Goodness-of-Fit Measures (2003)Sensitivity of Goodness of Fit Indexes to Lack of Measurement Invariance (2007)The theory of planned behavior (1991)A power primer. (1992)Lateral Collinearity and Misleading Results in Variance-Based SEM: An Illustration and Recommendations (2012)Consistent Partial Least Squares Path Modeling1 (2015)How to Specify, Estimate, and Validate Higher-Order Constructs in PLS-SEM (2019)Structural Equations with Latent Variables (1989)Structural Equations with Latent Variables. (1991)Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)Common Method Bias in Marketing: Causes, Mechanisms, and Procedural Remedies (2012)Servant Leadership: A systematic review and call for future research (2018)Common Method Bias: It's Bad, It's Complex, It's Widespread, and It's Not Easy to Fix (2023)Coefficient Alpha and the Internal Structure of Tests (1951)Survey response rate levels and trends in organizational research (2008)Determinants of sustainability reporting: a review of results, trends, theory, and opportunities in an expanding field of research (2013)Green supply chain management: A review and bibliometric analysis (2015)User Acceptance of Information Technology: Toward A Unified View1 (2003)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)When to use and how to report the results of PLS-SEM (2018)From Intentions to Actions: A Theory of Planned Behavior (1985)Self-determination theory and the facilitation of intrinsic motivation, social development, and well-being. (2000)The "What" and "Why" of Goal Pursuits: Human Needs and the Self-Determination of Behavior (2000)
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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
  • 1999Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives108,592 cited
  • 2011PLS-SEM: Indeed a Silver Bullet21,614 cited
  • 2003Research Methods for Business Students17,197 cited
  • 2011Sources of Method Bias in Social Science Research and Recommendations on How to Control It15,698 cited
  • 1958The psychology of interpersonal relations.13,448 cited
  • 1998The partial least squares approach for structural equation modeling.12,728 cited
  • 2009\nThe use of partial least squares path modeling in international marketing11,331 cited
  • 2011An assessment of the use of partial least squares structural equation modeling in marketing research8,083 cited
  • 2009Using PLS Path Modeling for Assessing Hierarchical Construct Models: Guidelines and Empirical Illustration14,931 cited
  • 1990Consumer Evaluations of Brand Extensions3,266 cited
  • 2009The Drivers of Green Brand Equity: Green Brand Image, Green Satisfaction, and Green Trust1,671 cited
  • 2020Concepts and forms of greenwashing: a systematic review1,356 cited
  • 2004Brand Credibility, Brand Consideration, and Choice1,354 cited

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2012
Greenwash and Green Trust: The Mediation Effects of Green Consumer Confusion and Green Perceived Risk
1,286 cited
  • 1999Green marketing and Ajzen’s theory of planned behaviour: a cross‐market examination1,071 cited
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