SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Refuting Neuroscience Misconceptions to Enhance Research Policy in Neuromarketing · Study

PreprintShelves

PreprintRefuting Neuroscience Misconceptions to Enhance Research Policy in Neuromarketing

Melika Husić-Mehmedović2023

OA

Preprintgreen2023

Refuting Neuroscience Misconceptions to Enhance Research Policy in Neuromarketing

Melika Husić-Mehmedović · Maja Arslanagić-Kalajdžić · Selma Kadić‐Maglajlić · Tomaž Kolar

0 citations·0/0 files stored·SSRN Electronic Journal

No readable copy stored yet — this record is metadata only.

No open-access location is known for this record yet.

Literature note Cite in a project Citation map

Decision-Making and Behavioral Economics Consumer Behavior and Marketing Influence Neuroscience, Education and Cognitive Function

Abstract

No abstract was published for this record.

Paper brief

Loading…

Cite this work

Citation unavailable for this work.

BibTeX RIS CSL-JSON

No public copy is stored for this record, so only the metadata is cited.

Citations in this library

Citation map →

Stored only when both papers are in the corpus — 0 citations exist upstream.

References

2014Qualitative Research & Evaluation Methods: Integrating Theory and Practice 2007The wisdom hierarchy: representations of the DIKW hierarchy 2009The human brain in numbers: a linearly scaled-up primate brain 2013Toward a second-person neuroscience 2022The psychological drivers of misinformation belief and its resistance to correction 2000UNDERSTANDING HUMAN COMPETENCE AT WORK: AN INTERPRETATIVE APPROACH.2008When consumers and brands talk: Storytelling theory and research in psychology and marketing 2014Predicting Advertising success beyond Traditional Measures: New Insights from Neurophysiological Methods and Market Response Modeling

Related works

Explore the map →

Papers that cite the same references — the relational fallback while embeddings are still backfilling.

2018Demystifying neuromarketingarticle · 7 shared references 2023Neuromarketing and consumer behavior: A bibliometric analysisarticle · 7 shared references 2025How to Conduct Valuable Marketing Research With Neurophysiological Toolsarticle · 7 shared references 2025Neuromarketing and the Marketing Mix: An Integrative Review and Future Research Agenda Using the TMC Approacharticle · 7 shared references 2020Picking Your Brains: Where and How Neuroscience Tools Can Enhance Marketing Researchreview · 6 shared references 2021Neuromarketing: The popularity of the brain-imaging and physiological toolsarticle · 6 shared references

Details

Year2023

Typepreprint

Published2023-01-01

VenueSSRN Electronic Journal

ISSN-L1556-5068

Languageen

Citations0

Files0 public / 0

ShelfDecision-Making and Behavioral Economics

Identifiers

doi10.2139/ssrn.4680206

openalex_workW4390450237

Links

Imported from OpenAlex (CC0) — nothing here is generated.