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Purpose orientation: An emerging theory transforming business for a better world · Study

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ArticlePurpose orientation: An emerging theory transforming business for a better world

Christopher P. Blocker2024

Article2024

Purpose orientation: An emerging theory transforming business for a better world

Christopher P. Blocker · Joseph P. Cannon · Jonathan Z. Zhang

36 citations·0/0 files stored·Journal of the Academy of Marketing Science

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Organizational Strategy and Culture Management and Organizational Studies Corporate Social Responsibility and Sustainability

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References

1997Dynamic capabilities and strategic management 2000The "What" and "Why" of Goal Pursuits: Human Needs and the Self-Determination of Behavior 2003Metaphors We Live By 1973Job Market Signaling 2008Basics of Qualitative Research (3rd ed.): Techniques and Procedures for Developing Grounded Theory 1984Upper Echelons: The Organization as a Reflection of Its Top Managers 1990The Effect of a Market Orientation on Business Profitability 1978Organizational Strategy, Structure, and Process

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2024Customer experience orientation: Conceptual model, propositions, and research directions 2024Environmental analysis and impact on green business strategy and performance in SMEs post the Covid-19 pandemic

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Details

Year2024

Typearticle

Published2024-01-11

VenueJournal of the Academy of Marketing Science

ISSN-L0092-0703

Languageen

Citations36

Files0 public / 0

ShelfOrganizational Strategy and Culture

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doi10.1007/s11747-023-00989-5

openalex_workW4390740913

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