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Can an E-commerce Platform and its Third-Party Sellers Benefit From Each Other’s Market Entry?
16 references·1 citing·47 second hopsampled
Can an E-commerce Platform and its Third-Party Sellers Benefit From Each Other’s Market Entry? (2024)Can an E-commerce Platform and its Third-…Should platforms be allowed to sell on their own marketplaces? (2022)Should platforms be allowed t…OM Forum—Innovative Online Platforms: Research Opportunities (2019)OM Forum—Innovative Online Pl…A Balancing Act of Regulating On-Demand Ride Services (2019)A Balancing Act of Regulating…Marketplace, Reseller, or Hybrid: Strategic Analysis of an Emerging E‐Commerce Model (2018)Marketplace, Reseller, or Hyb…Does Platform Owner’s Entry Crowd Out Innovation? Evidence from Google Photos (2018)Does Platform Owner’s Entry C…How Do Complementors Respond to the Threat of Platform Owner Entry? Evidence from the Mobile App Market (2016)How Do Complementors Respond …Advertising Spillovers: Evidence from Online Field Experiments and Implications for Returns on Advertising (2016)Advertising Spillovers: Evide…Agency Selling or Reselling? Channel Structures in Electronic Retailing (2015)Agency Selling or Reselling? …Marketplace or Reseller? (2014)Marketplace or Reseller?Competing with Complementors: An Empirical Look at Amazon.com (2014)Competing with Complementors:…The Strategic Role of Third-Party Marketplaces in Retailing (2013)The Strategic Role of Third-P…First-Party Content and Coordination in Two-Sided Markets (2012)First-Party Content and Coord…Firm Strategies in the “Mid Tail” of Platform-Based Retailing (2011)Firm Strategies in the “Mid T…Proliferating Private-Label Portfolios: How Introducing Economy and Premium Private Labels Influences Brand Choice (2010)Proliferating Private-Label P…Who Benefits from Store Brand Entry? (2004)Who Benefits from Store Brand…Investigating the Effects of Store-Brand Introduction on Retailer Demand and Pricing Behavior (2002)Investigating the Effects of …Reselling or hosting? Examining platform’s co-opetition strategy with third-party sellers (2025)Reselling or hosting? 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References

  • 2015Agency Selling or Reselling? Channel Structures in Electronic Retailing1,097 cited
  • 2018Marketplace, Reseller, or Hybrid: Strategic Analysis of an Emerging E‐Commerce Model860 cited
  • 2014Marketplace or Reseller?786 cited
  • 2014Competing with Complementors: An Empirical Look at Amazon.com547 cited
  • 2011Firm Strategies in the “Mid Tail” of Platform-Based Retailing448 cited
  • 2004Who Benefits from Store Brand Entry?369 cited
  • 2016How Do Complementors Respond to the Threat of Platform Owner Entry? Evidence from the Mobile App Market337 cited
  • 2010Proliferating Private-Label Portfolios: How Introducing Economy and Premium Private Labels Influences Brand Choice322 cited
  • 2012First-Party Content and Coordination in Two-Sided Markets298 cited
  • 2013The Strategic Role of Third-Party Marketplaces in Retailing296 cited
  • 2018Does Platform Owner’s Entry Crowd Out Innovation? Evidence from Google Photos239 cited
  • 2002Investigating the Effects of Store-Brand Introduction on Retailer Demand and Pricing Behavior233 cited
  • 2019OM Forum—Innovative Online Platforms: Research Opportunities226 cited
  • 2019A Balancing Act of Regulating On-Demand Ride Services221 cited
  • 2022Should platforms be allowed to sell on their own marketplaces?

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197 cited
  • 2016Advertising Spillovers: Evidence from Online Field Experiments and Implications for Returns on Advertising187 cited
  • Cited by

    • 2025Reselling or hosting? Examining platform’s co-opetition strategy with third-party sellers9 cited