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Influence of the green certification logo and text on environmental awareness and hotel guests’ water-saving behaviour

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References

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2018

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Green image and consumers’ word-of-mouth intention in the green hotel industry: The moderating effect of Millennials

371 cited

2013Controlling for Common Method Variance in PLS Analysis: The Measured Latent Marker Variable Approach368 cited

2019Green marketing orientation: achieving sustainable development in green hotel management277 cited

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