Citation map · Study

SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Data-driven strategies for digital native market segmentation using clustering

9 references·1 citing·45 second hop

FromToDepth

this work references cited by second hop

References

2001Digital Natives, Digital Immigrants Part 111,096 cited
2022Machine learning-based lung and colon cancer detection using deep feature extraction and ensemble learning329 cited
2017Sentiment analysis of social networking sites (SNS) data using machine learning approach for the measurement of depression158 cited
2017Mobile advertising to Digital Natives: preferences on content, style, personalization, and functionality115 cited
2022Efficient customer segmentation in digital marketing using deep learning with swarm intelligence approach110 cited
2018Customers Segmentation in the Insurance Company (TIC) Dataset58 cited
2022Success or failure in equity crowdfunding? A systematic literature review and research perspectives55 cited
2020Using Unsupervised Machine Learning Techniques for Behavioral-based Credit Card Users Segmentation in Africa34 cited
2018Digital natives’ intention to interact with social media: Value systems and gender18 cited

Cited by

2025Discovering customer segments through interaction behaviors for home appliance business14 cited

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work