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Anatomical Depiction: How Showing a Product's Inner Structure Shapes Product Valuations
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References

  • 2012lavaan : An R Package for Structural Equation Modeling27,889 cited
  • 1994Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value6,019 cited
  • 2007Anxiety and cognitive performance: Attentional control theory.5,275 cited
  • 2000Technology Readiness Index (Tri)3,320 cited
  • 2005Choosing among Alternative Service Delivery Modes: An Investigation of Customer Trial of Self-Service Technologies1,740 cited
  • 1987The Role of Imagery in Information Processing: Review and Extensions1,279 cited
  • 2003The influence of technology anxiety on consumer use and experiences with self-service technologies1,244 cited
  • 2008Delight by Design: The Role of Hedonic Versus Utilitarian Benefits1,226 cited
  • 1985A Propositional Inventory for New Diffusion Research1,209 cited
  • 1994Extrinsic and Intrinsic Cue Effects on Perceptions of Store Brand Quality1,198 cited
  • 2011The IKEA effect: When labor leads to love1,044 cited
  • 2002The misunderstood limits of folk science: an illusion of explanatory depth1,024 cited
  • 1994The Moderating Effects of Message Framing and Source Credibility on the Price-Perceived Risk Relationship796 cited
  • 2010The Stopping Power of Advertising: Measures and Effects of Visual Complexity780 cited

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Experiencing Products in the Virtual World: The Role of Goal and Imagery in Influencing Attitudes versus Purchase Intentions
669 cited
  • 1982Warranty and Other Extrinsic Cue Effects on Consumers' Risk Perceptions587 cited
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