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LRFS: Online Shoppers’ Behavior-Based Efficient Customer Segmentation Model
16 references·0 citing·40 second hop
LRFS: Online Shoppers’ Behavior-Based Efficient Customer Segmentation Model (2024)LRFS: Online Shoppers’ Behavior-Based Eff…K-Means Clustering Approach for Intelligent Customer Segmentation Using Customer Purchase Behavior Data (2022)K-Means Clustering Approach f…Efficient customer segmentation in digital marketing using deep learning with swarm intelligence approach (2022)Efficient customer segmentati…Integrated Churn Prediction and Customer Segmentation Framework for Telco Business (2021)Integrated Churn Prediction a…Customers segmentation in eco-friendly hotels using multi-criteria and machine learning techniques (2021)Customers segmentation in eco…A comparative dimensionality reduction study in telecom customer segmentation using deep learning and PCA (2020)A comparative dimensionality …RFM ranking – An effective approach to customer segmentation (2018)RFM ranking – An effective ap…Real-time prediction of online shoppers’ purchasing intention using multilayer perceptron and LSTM recurrent neural networks (2018)Real-time prediction of onlin…LRFMP model for customer segmentation in the grocery retail industry: a case study (2017)LRFMP model for customer segm…Performance evaluation of different customer segmentation approaches based on RFM and demographics analysis (2016)Performance evaluation of dif…Estimating customer lifetime value based on RFM analysis of customer purchase behavior: Case study (2011)Estimating customer lifetime …The influence of loyalty programme membership on customer purchase behaviour (2008)The influence of loyalty prog…Successful Direct Marketing Methods (2008)Successful Direct Marketing M…Knowledge discovery on RFM model using Bernoulli sequence (2008)Knowledge discovery on RFM mo…The implementation of customer profitability analysis: A case study (2003)The implementation of custome…Thoughts on RFM scoring (2000)Thoughts on RFM scoringA practical yet meaningful approach to customer segmentation (1998)A practical yet meaningful ap…The Loyalty Effect (2001)Customer Relationship Management: A Comparative Analysis of Family and Nonfamily Business Practices* (2005)The influence of reviewer engagement characteristics on online review helpfulness: A text regression model (2014)Customer segmentation using online platforms: isolating behavioral and demographic segments for persona creation via aggregated user data (2018)Return on Marketing: Using Customer Equity to Focus Marketing Strategy (2003)Balancing Acquisition and Retention Resources to Maximize Customer Profitability (2004)Modeling Customer Lifetime Value (2006)Using data mining techniques for profiling profitable hotel customers: An application of RFM analysis (2016)Product substitution in different weights and brands considering customer segmentation and panic buying behavior (2018)Retail business analytics: Customer visit segmentation using market basket data (2018)Customer Loyalty: Toward an Integrated Conceptual Framework (1994)The Commitment-Trust Theory of Relationship Marketing (1994)Whence Consumer Loyalty? (1999)Creating customer loyalty through service customization (2012)Having fun while receiving rewards?: Exploration of gamification in loyalty programs for consumer loyalty (2019)Three decades of research on loyalty programs: A literature review and future research agenda (2020)Counting Your Customers: Who-Are They and What Will They Do Next? (1987)Optimal Selection for Direct Mail (1995)An LTV model and customer segmentation based on customer value: a case study on the wireless telecommunication industry (2003)A review of the application of RFM model (2010)Comparison of supervised machine learning techniques for customer churn prediction based on analysis of customer behavior (2017)Typology of online shoppers (2003)Introduction to Data Mining (2007)Distracted driver detection by combining in-vehicle and image data using deep learning (2020)An analyses of the effect of using contextual and loyalty features on early purchase prediction of shoppers in e-commerce domain (2022)A gradient boosting classifier for purchase intention prediction of online shoppers (2023)Customer retention, loyalty, and satisfaction in the German mobile cellular telecommunications market (2001)Applying data mining to telecom churn management (2005)New insights into churn prediction in the telecommunication sector: A profit driven data mining approach (2011)A Swish RNN based customer churn prediction for the telecom industry with a novel feature selection strategy (2022)An adaptive learning approach for customer churn prediction in the telecommunication industry using evolutionary computation and Naïve Bayes (2023)Hyper-Personalization for Enhancing Customer Loyalty and Satisfaction in Customer Relationship Management (CRM) Systems (2023)A Survey on Churn Analysis in Various Business Domains (2020)RFM model for customer purchase behavior using K-Means algorithm (2019)B2C E-Commerce Customer Churn Prediction Based on K-Means and SVM (2022)A review on customer segmentation methods for personalized customer targeting in e-commerce use cases (2023)Integrated customer lifetime value (CLV) and customer migration model to improve customer segmentation (2022)Customer Analysis Using Machine Learning-Based Classification Algorithms for Effective Segmentation Using Recency, Frequency, Monetary, and Time (2023)Deep learning for algorithmic trading: A systematic review of predictive models and optimization strategies (2025)Personalized marketing: Leveraging AI for culturally aware segmentation and targeting (2025)
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References

  • 2008Knowledge discovery on RFM model using Bernoulli sequence331 cited
  • 2018Real-time prediction of online shoppers’ purchasing intention using multilayer perceptron and LSTM recurrent neural networks257 cited
  • 2008The influence of loyalty programme membership on customer purchase behaviour255 cited
  • 2018RFM ranking – An effective approach to customer segmentation214 cited
  • 2022K-Means Clustering Approach for Intelligent Customer Segmentation Using Customer Purchase Behavior Data211 cited
  • 2011Estimating customer lifetime value based on RFM analysis of customer purchase behavior: Case study182 cited
  • 1998A practical yet meaningful approach to customer segmentation167 cited
  • 2000Thoughts on RFM scoring151 cited
  • 2020A comparative dimensionality reduction study in telecom customer segmentation using deep learning and PCA150 cited
  • 2021Integrated Churn Prediction and Customer Segmentation Framework for Telco Business141 cited
  • 2008Successful Direct Marketing Methods136 cited
  • 2003The implementation of customer profitability analysis: A case study114 cited
  • 2017LRFMP model for customer segmentation in the grocery retail industry: a case study113 cited
  • 2022Efficient customer segmentation in digital marketing using deep learning with swarm intelligence approach

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110 cited
  • 2021Customers segmentation in eco-friendly hotels using multi-criteria and machine learning techniques106 cited
  • 2016Performance evaluation of different customer segmentation approaches based on RFM and demographics analysis105 cited
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