SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
Machine Learning-Based Customer Segmentation and Personalised Marketing in Financial Services
11 references·0 citing·43 second hop
Machine Learning-Based Customer Segmentation and Personalised Marketing in Financial Services (2024)Machine Learning-Based Customer Segmentat…A Study on the Application of Natural Language Processing Used in Business Analytics for Better Management Decisions (2023)A Study on the Application of…A Study on the Application of Expert Systems as a Support System for Business Decisions (2023)A Study on the Application of…Customer Segmentation With Machine Learning for Online Retail Industry (2022)Customer Segmentation With Ma…An emotion-based segmentation of bank service customers (2020)An emotion-based segmentation…Customer Segmentation Using Hierarchical Agglomerative Clustering (2019)Customer Segmentation Using H…Customer Segmentation using K-means Clustering (2018)Customer Segmentation using K…A comparative study of customer churn prediction in telecom industry using ensemble based classifiers (2017)A comparative study of custom…Soft computing applications in customer segmentation: State-of-art review and critique (2013)Soft computing applications i…Handbook of Market Segmentation (2013)Handbook of Market Segmentati…The basis of market segmentation: a critical review of literature (2011)The basis of market segmentat…Segmentation: Identification, intuition, and implementation (2003)Segmentation: Identification,…Business to Business Market Segmentation (2001)Qualitative Data Analysis (2008)Implementation rules to bridge the theory/practice divide in market segmentation (2009)Segmenting a market in the making: Industrial market segmentation as construction (2009)Performing market segmentation: a performative perspective (2014)Qualitative Data Analysis (2021)Product Differentiation and Market Segmentation as Alternative Marketing Strategies (1956)THE APPLICATION OF CLUSTER ANALYSIS IN STRATEGIC MANAGEMENT RESEARCH: AN ANALYSIS AND CRITIQUE (1996)Market Segmentation: Conceptual and Methodological Foundations (1997)Hybrid soft computing approach based on clustering, rule mining, and decision tree analysis for customer segmentation problem: Real case of customer-centric industries (2018)Market segmentation and travel choice prediction in Spa hotels through TripAdvisor’s online reviews (2019)Marketing strategies evaluation based on big data analysis: a CLUSTERING-MCDM approach (2019)Predicting subscriber dissatisfaction and improving retention in the wireless telecommunications industry (2000)A novel evolutionary data mining algorithm with applications to churn prediction (2003)A Customer Churn Prediction Model in Telecom Industry Using Boosting (2012)An ensemble based approach using a combination of clustering and classification algorithms to enhance customer churn prediction in telecom industry (2022)ChurnNet: Deep Learning Enhanced Customer Churn Prediction in Telecommunication Industry (2024)Enhancing customer retention in telecom industry with machine learning driven churn prediction (2024)Segmentation of bank customers by expected benefits and attitudes (2001)Data Mining Techniques in CRM: Inside Customer Segmentation (2010)Market Segmentation Analysis and Visualization using K-Mode Clustering Algorithm for E-Commerce Business (2018)Customer Market Segmentation using Machine Learning Algorithm (2022)Network-based exploratory data analysis and explainable three-stage deep clustering for financial customer profiling (2023)Customer Segmentation Using Hierarchical Clustering (2024)A circumplex model of affect. (1980)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evolutionary multi-objective customer segmentation approach based on descriptive and predictive behaviour of customers: application to the banking sector (2022)Complaint management: comparison between traditional and digital banks and the benefits of using management systems for improvement (2023)Psychographic and demographic segmentation and customer profiling in mobile fintech services (2023)Application of K-Means Algorithm for Efficient Customer Segmentation: A Strategy for Targeted Customer Services (2015)Luxe for Less (2015)An Exploration of Clustering Algorithms for Customer Segmentation in the UK Retail Market (2023)Forecasting in financial accounting with artificial intelligence – A systematic literature review and future research agenda (2023)Deep Learning in Finance: A Survey of Applications and Techniques (2024)Exploring and Measuring Spectator Sport Fanaticism (2016)The Importance of Segmentation in Social Marketing Strategy (2016)A Study on Recent Trends of Technology and its Impact on Business and Hotel Industry (2023)To Study the Sustainable Development Practices in Business and Food Industry (2023)To Study The Role Of Marketing In Human Resource Management (2024)Extenuating Digital Transformation (2024)Leveraging Technology for Enhancing Performance Appraisal (2024)Ethics of AI in the Educational Sector - Navigating the Moral Landscape (2025)
this work references cited by second hop

References

  • 2018Customer Segmentation using K-means Clustering186 cited
  • 2011The basis of market segmentation: a critical review of literature141 cited
  • 2013Soft computing applications in customer segmentation: State-of-art review and critique86 cited
  • 2003Segmentation: Identification, intuition, and implementation73 cited
  • 2017A comparative study of customer churn prediction in telecom industry using ensemble based classifiers70 cited
  • 2013Handbook of Market Segmentation44 cited
  • 2019Customer Segmentation Using Hierarchical Agglomerative Clustering43 cited
  • 2023A Study on the Application of Expert Systems as a Support System for Business Decisions33 cited
  • 2023A Study on the Application of Natural Language Processing Used in Business Analytics for Better Management Decisions29 cited
  • 2020An emotion-based segmentation of bank service customers28 cited
  • 2022Customer Segmentation With Machine Learning for Online Retail Industry26 cited

Cited by

No citing works inside the corpus for this window.

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work