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Profit-driven pre-processing in B2B customer churn modeling using fairness techniques · Study

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ArticleProfit-driven pre-processing in B2B customer churn modeling using fairness techniques

Bram Janssens2024

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Articlegreen2024

Profit-driven pre-processing in B2B customer churn modeling using fairness techniques

Bram Janssens · Matthias Bogaert

7 citations·0/0 files stored·Journal of Business Research

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Customer churn and segmentation Customer Service Quality and Loyalty Ethics and Social Impacts of AI

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References

1997A Decision-Theoretic Generalization of On-Line Learning and an Application to Boosting 1994Customer Loyalty: Toward an Integrated Conceptual Framework 2021A Survey on Bias and Fairness in Machine Learning 2015Certifying and Removing Disparate Impact 2003Understanding the Effect of Customer Relationship Management Efforts on Customer Retention and Customer Share Development 2011Data preprocessing techniques for classification without discrimination 2003The Impact of Customer Relationship Characteristics on Profitable Lifetime Duration 2000Implications of Loyalty Program Membership and Service Experiences for Customer Retention and Value

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Year2024

Typearticle

Published2024-12-24

VenueJournal of Business Research

ISSN-L0148-2963

Languageen

Citations7

Files0 public / 0

ShelfCustomer churn and segmentation

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doi10.1016/j.jbusres.2024.115159

openalex_workW4405744733

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