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RFMVDA: An Enhanced Deep Learning Approach for Customer Behavior Classification in E-Commerce Environments
14 references·0 citing·53 second hop
RFMVDA: An Enhanced Deep Learning Approach for Customer Behavior Classification in E-Commerce Environments (2025)RFMVDA: An Enhanced Deep Learning Approac…Customer profiling, segmentation, and sales prediction using AI in direct marketing (2023)Customer profiling, segmentat…Efficient customer segmentation in digital marketing using deep learning with swarm intelligence approach (2022)Efficient customer segmentati…RFM ranking – An effective approach to customer segmentation (2018)RFM ranking – An effective ap…Real-time prediction of online shoppers’ purchasing intention using multilayer perceptron and LSTM recurrent neural networks (2018)Real-time prediction of onlin…New Approach for Customer Clustering by Integrating the LRFM Model and Fuzzy Inference System (2018)New Approach for Customer Clu…The Research and Application of Customer Segmentation on E-Commerce Websites (2016)The Research and Application …Customer relationship management mechanisms: A systematic review of the state of the art literature and recommendations for future research (2016)Customer relationship managem…Geospatial Big Data: Challenges and Opportunities (2015)Geospatial Big Data: Challeng…Analyzing Patients’ Values by Applying Cluster Analysis and LRFM Model in a Pediatric Dental Clinic in Taiwan (2014)Analyzing Patients’ Values by…A review of the application of RFM model (2010)A review of the application o…Customer segmentation and strategy development based on customer lifetime value: A case study (2005)Customer segmentation and str…Understanding customer relationship management (CRM) (2003)Understanding customer relati…Strategic issues in customer relationship management (CRM) implementation (2003)Strategic issues in customer …Factors for Success in Customer Relationship Management (CRM) Systems (2002)Factors for Success in Custom…Reengineering the Corporation (1993)Reengineering the corporation: A manifesto for business revolution (1993)An evaluation of divergent perspectives on customer relationship management: Towards a common understanding of an emerging phenomenon (2004)Customer relationship management: Finding value drivers (2006)The New Industrial Engineering: Information Technology and Business Process Redesign (2011)Social media technology usage and customer relationship performance: A capabilities-based examination of social CRM (2013)A Computer Movie Simulating Urban Growth in the Detroit Region (1970)Big data: a revolution that will transform how we live, work, and think (2013)Data Science for Business: What You Need to Know about Data Mining and Data-Analytic Thinking (2013)The anatomy of big data computing (2015)Big Earth Data: a new challenge and opportunity for Digital Earth’s development (2016)Technologies Empowered Environmental, Social, and Governance (ESG): An Industry 4.0 Landscape (2022)Case Study Research: Design and Methods (1984)Qualitative Data Analysis: An Expanded Sourcebook (1994)The Loyalty Effect (2001)Critical success factors for a customer relationship management strategy (2006)Social CRM as a business strategy (2011)Customer lifetime valuation to support marketing decision making (1997)Marketing management: analysis. planning. implementation and control (2000)Customer lifetime value research in marketing: A review and future directions (2002)Future research directions in tourism marketing (2010)Using big data from Customer Relationship Management information systems to determine the client profile in the hotel sector (2018)Examination of the Criticality of Customer Segmentation Using Unsupervised Learning Methods (2024)How to use qualitative methods in evaluation (1987)Zero defections: quality comes to services. (1990)Information Systems Success: The Quest for the Dependent Variable (1992)The role of dynamic capabilities in e-business transformation (2003)A CRM performance measurement framework: Its development process and application (2008)A review of customer relationship management: successes, advances, pitfalls and futures (2012)Principles of Marketing (1972)Optimal Selection for Direct Mail (1995)RFM and CLV: Using Iso-Value Curves for Customer Base Analysis (2005)Customer relationship management in the hairdressing industry: An application of data mining techniques (2013)Using data mining techniques for profiling profitable hotel customers: An application of RFM analysis (2016)Research on the influence of after-sales service quality factors on customer satisfaction (2020)Firm Resources and Sustained Competitive Advantage (1991)The Commitment-Trust Theory of Relationship Marketing (1994)Firm resources and sustained competitive advantage (2004)The impact of the customer relationship management on the organization performance (2018)A Comprehensive Study on the Trust Management Techniques in the Internet of Things (2019)Digital platforms for business-to-business markets: A systematic review and future research agenda (2021)Typology of online shoppers (2003)Introduction to Data Mining (2007)Distracted driver detection by combining in-vehicle and image data using deep learning (2020)An analyses of the effect of using contextual and loyalty features on early purchase prediction of shoppers in e-commerce domain (2022)A gradient boosting classifier for purchase intention prediction of online shoppers (2023)Product substitution in different weights and brands considering customer segmentation and panic buying behavior (2018)Customer segmentation in the digital marketing using a Q-learning based differential evolution algorithm integrated with K-means clustering (2025)Unlocking Retail Insights: Predictive Modeling and Customer Segmentation Through Data Analytics (2025)Leveraging advanced machine learning with feature selection approach for robust customer segmentation with purchase behavior prediction (2026)RFM model for customer purchase behavior using K-Means algorithm (2019)B2C E-Commerce Customer Churn Prediction Based on K-Means and SVM (2022)A review on customer segmentation methods for personalized customer targeting in e-commerce use cases (2023)
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References

  • 2003Understanding customer relationship management (CRM)1,228 cited
  • 2015Geospatial Big Data: Challenges and Opportunities455 cited
  • 2005Customer segmentation and strategy development based on customer lifetime value: A case study338 cited
  • 2003Strategic issues in customer relationship management (CRM) implementation308 cited
  • 2002Factors for Success in Customer Relationship Management (CRM) Systems262 cited
  • 2018Real-time prediction of online shoppers’ purchasing intention using multilayer perceptron and LSTM recurrent neural networks257 cited
  • 2016Customer relationship management mechanisms: A systematic review of the state of the art literature and recommendations for future research228 cited
  • 2018RFM ranking – An effective approach to customer segmentation214 cited
  • 2010A review of the application of RFM model155 cited
  • 2023Customer profiling, segmentation, and sales prediction using AI in direct marketing141 cited
  • 2022Efficient customer segmentation in digital marketing using deep learning with swarm intelligence approach110 cited
  • 2016The Research and Application of Customer Segmentation on E-Commerce Websites36 cited
  • 2014Analyzing Patients’ Values by Applying Cluster Analysis and LRFM Model in a Pediatric Dental Clinic in Taiwan22 cited
  • 2018New Approach for Customer Clustering by Integrating the LRFM Model and Fuzzy Inference System

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