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Unveiling investment vs. ownership perspectives among NFT buyers: A segmentation study exploring engagement patterns in NFT markets
16 references·1 citing·48 second hop
Unveiling investment vs. ownership perspectives among NFT buyers: A segmentation study exploring engagement patterns in NFT markets (2025)Unveiling investment vs. ownership perspe…Toward a theory of customer engagement marketing (2016)Toward a theory of customer e…Customer engagement: the construct, antecedents, and consequences (2016)Customer engagement: the cons…Competitive Advantage through Engagement (2015)Competitive Advantage through…Common Method Bias in Regression Models With Linear, Quadratic, and Interaction Effects (2009)Common Method Bias in Regress…The Social Influence of Brand Community: Evidence from European Car Clubs (2005)The Social Influence of Brand…Multicollinearity and Measurement Error in Structural Equation Models: Implications for Theory Testing (2004)Multicollinearity and Measure…Common method biases in behavioral research: A critical review of the literature and recommended remedies. 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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
  • 2003Common method biases in behavioral research: A critical review of the literature and recommended remedies.81,863 cited
  • 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence18,274 cited
  • 1988Possessions and the Extended Self9,050 cited
  • 2001Consumer perceived value: The development of a multiple item scale6,635 cited
  • 2001Brand Community3,994 cited
  • 2000Technology Readiness Index (Tri)3,320 cited
  • 2009Common Method Bias in Regression Models With Linear, Quadratic, and Interaction Effects2,700 cited
  • 2002Building Brand Community2,654 cited
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  • 2016Customer engagement: the construct, antecedents, and consequences1,760 cited
  • 2000Motivation, Knowledge Transfer, and Organizational Forms1,728 cited
  • 2004Multicollinearity and Measurement Error in Structural Equation Models: Implications for Theory Testing1,227 cited
  • 2015Competitive Advantage through Engagement1,182 cited
  • 1993An Empirical Pooling Approach for Estimating Marketing Mix Elasticities with PIMS Data

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1,131 cited
  • 2016Toward a theory of customer engagement marketing1,035 cited
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    • 2025The impact of luxury brands’ NFT fashion on brand attitude and electronic word-of-mouth10 cited