Antecedents of environmental sustainability based on E-HRM approach: An empirical investigation

Abstract

Human resources play a crucial role in fostering a positive work environment and organizational growth, with a shift towards Green HRM practices becoming essential for environmental sustainability. Integrating electronic HR management and motivation strategies can enhance employee engagement and promote eco-friendly behaviors, ultimately benefiting both the organization and the environment. The study aims to examine the effects of electronic human resource management (E-HRM) practices, green rewards, and green motivation on implementing green human resource management (GHRM) practices within organizations, specifically focusing on their impact on environmental sustainability. Utilizing purposive sampling, data was collected from a diverse group of 246 employees and analyzed using SPSS and AMOS software. The findings reveal a significant positive relationship between adopting E-HRM and both green HRM practices and environmental sustainability, indicating that E-HRM serves as a critical facilitator in promoting eco-friendly initiatives within organizations. Additionally, the research demonstrates that green rewards and motivation can enhance employee engagement in green HRM practices, further supporting sustainability efforts. The study contributes significantly to the green HRM literature by underscoring the importance of integrating E-HRM practices in pursuing environmental objectives. The policy implications suggest that organizations aiming for greater environmental sustainability should prioritize the adoption of E-HRM, which cultivates a green-oriented culture through effective rewards and motivation strategies. By doing so, organizations can strengthen their commitment to sustainability and improve their overall environmental performance. • The study explores the relationship between E-HRM, green rewards, motivation, and sustainability, highlighting the significant impact of E-HRM adoption on green HRM practices. • Green rewards and motivation are identified as key drivers of environmentally friendly behaviors within organizations, with a strong connection to sustainability. • E-HRM contributes to reducing environmental impact by minimizing paper usage, while aligning rewards with eco-friendly behaviors enhances employee engagement. • The research utilizes the TOE theory and AMO framework for green HRM adoption, providing recommendations for integrating these practices, though it is limited to Indian firms and suggests the need for cross-national studies.

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