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Product scarcity effect and marketing strategy: evidence from wine ranking data (1988–2022)
16 references·0 citing·58 second hopsampled
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References

  • 2012lavaan : An R Package for Structural Equation Modeling27,889 cited
  • 1992Universals in the Content and Structure of Values: Theoretical Advances and Empirical Tests in 20 Countries14,463 cited
  • 1986Culture and Consumption: A Theoretical Account of the Structure and Movement of the Cultural Meaning of Consumer Goods2,852 cited
  • 2000No Pain, No Gain: A Critical Review of the Literature on Signaling Unobservable Product Quality2,159 cited
  • 1991Scarcity effects on value: A quantitative review of the commodity theory literature719 cited
  • 2004Consumer Inference: A Review of Processes, Bases, and Judgment Contexts530 cited
  • 2010Consumer-Based Brand Equity Conceptualisation and Measurement508 cited
  • 1988Choices from Sets Including Remembered Brands: Use of Recalled Attributes and Prior Overall Evaluations497 cited
  • 2012Taste Regimes and Market-Mediated Practice415 cited
  • 2012Doing Poorly by Doing Good: Corporate Social Responsibility and Brand Concepts385 cited
  • 2018The effects of scarcity on consumer decision journeys363 cited
  • 2005Differential Effects of Experience, Subjective Knowledge, and Objective Knowledge on Sources of Information used in Consumer Wine Purchasing336 cited
  • 2007The dimensions of wine quality332 cited
  • 2018Unstructured data in marketing301 cited

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  • 2007Regional brand image and perceived wine quality: the consumer perspective288 cited
  • 2009Everything you always wanted to know about SEM (structural equations modeling) but were afraid to ask280 cited
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