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Is precision viticulture worth the effort? An evaluation using the Price Sensitivity Meter and experimental auctions
14 references·0 citing·44 second hop
Is precision viticulture worth the effort? 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References

  • 1964Measuring utility by a single-response sequential method2,656 cited
  • 2004Experimental Auction Procedure: Impact on Valuation of Quality Differentiated Goods255 cited
  • 2016Understanding the relationship between green approach and marketing innovations tools in the wine sector122 cited
  • 2016Environmental Friendly Wines: A Consumer Segmentation Study71 cited
  • 2019The willingness to pay of Sicilian consumers for a wine obtained with sustainable production method: An estimate through an ordered probit sample-selection model60 cited
  • 2023Drivers of consumer willingness to pay for sustainable wines: natural, biodynamic, and organic49 cited
  • 2016Sustainable Wine Labeling: A Framework for Definition and Consumers’ Perception46 cited
  • 2012Responsabilitŕ sociale e creazione di valore nell'impresa agroalimentare: nuove frontiere di ricerca29 cited
  • 2021Beyond classical van Westendorp: Assessing price sensitivity for variants of algae-based meat substitutes28 cited
  • 2018Pricing Analytics28 cited
  • 2011Economia agro-alimentare28 cited
  • 2020Consumers’ Preferences for and Perception of CSR Initiatives in the Wine Sector24 cited
  • 2022Collective smart innovations and corporate governance models in Italian wine cooperatives: the opportunities of the farm-to-fork strategy20 cited
  • 2020Public goods production and value creation in wineries: a structural equation modelling

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