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A Comprehensive Review of Artificial Intelligence Models for Lifetime Value Optimization
16 references·0 citing·54 second hop
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References

  • 2022K-Means Clustering Approach for Intelligent Customer Segmentation Using Customer Purchase Behavior Data211 cited
  • 2022Big data, artificial intelligence and machine learning: A transformative symbiosis in favour of financial technology184 cited
  • 2023Customer profiling, segmentation, and sales prediction using AI in direct marketing141 cited
  • 2023Investigating customer churn in banking: a machine learning approach and visualization app for data science and management84 cited
  • 2022Value creation in an algorithmic world: Towards an ethics of dynamic pricing66 cited
  • 2024Customer lifetime value (CLV) insights for strategic marketing success and its impact on organizational financial performance53 cited
  • 2023A Mathematical Model for Customer Segmentation Leveraging Deep Learning, Explainable AI, and RFM Analysis in Targeted Marketing49 cited
  • 2022Model Optimization Analysis of Customer Churn Prediction Using Machine Learning Algorithms with Focus on Feature Reductions44 cited
  • 2023New RFM-D classification model for improving customer analysis and response prediction42 cited
  • 2021An empirical investigation of the factors affecting customer lifetime value42 cited
  • 2024An effective role of artificial intelligence and machine learning in banking sector40 cited
  • 2022Integrated customer lifetime value (CLV) and customer migration model to improve customer segmentation40 cited
  • 2023A meta-learning based stacked regression approach for customer lifetime value prediction

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33 cited
  • 2022Applying hybrid machine learning algorithms to assess customer risk-adjusted revenue in the financial industry33 cited
  • 2023A novel approach to predicting customer lifetime value in B2B SaaS companies32 cited
  • 2022A New 360° Framework to Predict Customer Lifetime Value for Multi-Category E-Commerce Companies Using a Multi-Output Deep Neural Network and Explainable Artificial Intelligence26 cited
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