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Artificial Intelligence in Public Relations and Strategic Communication: Organizational, Technological, and Environmental Determinants of Adoption in Agency Contexts
16 references·0 citing·43 second hop
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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error113,385 cited
  • 1992A power primer.44,746 cited
  • 2014A new criterion for assessing discriminant validity in variance-based structural equation modeling43,453 cited
  • 2016Minimum sample size estimation in PLS‐SEM: The inverse square root and gamma‐exponential methods3,138 cited
  • 2023Collaborating With ChatGPT: Considering the Implications of Generative Artificial Intelligence for Journalism and Media Education1,229 cited
  • 2021Understanding AI adoption in manufacturing and production firms using an integrated TAM-TOE model828 cited
  • 2013An exploratory study to understand the critical factors affecting the decision to adopt cloud computing in Taiwan hospital621 cited
  • 2011Adoption of e‐commerce applications in SMEs621 cited
  • 2022Exploring artificial intelligence adoption in public organizations: a comparative case study602 cited
  • 2003An Analysis of E-Business Adoption and its Impact on Business Performance578 cited
  • 2024Artificial Intelligence Adoption by SMEs to Achieve Sustainable Business Performance: Application of Technology–Organization–Environment Framework392 cited
  • 2015Technological, organisational and environmental factors influencing managers’ decision to adopt cloud computing in the UK357 cited
  • 2022An Extended Technology-Organization-Environment (TOE) Framework for Online Retailing Utilization in Digital Transformation: Empirical Evidence from Vietnam

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333 cited
  • 2000Competitive Pressure: The Effects on Investments in Product and Process Innovation303 cited
  • 2018Public relations and artificial intelligence: It’s not (just) about robots287 cited
  • 2023Towards Adoption of Generative AI in Organizational Settings255 cited
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