Approaching Alternative Media: Theory and Methodology

Abstract

Preliminaries In this paper I propose a theory of alternative and radical media that is not limited to political and ‘resistance’ media but which may also account for newer cultural forms such as zines and hybrid forms of electronic communication. It draws principally on the theoretical ‘sketches’ of Downing (1984), Dickinson (1997) and Duncombe (1997) and expands their work to propose a model that privileges the transformatory potential of the media as reflexive instruments of communication practices in social networks: there is a focus on process and relation.

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