Internal Communication as Management of Trust Relations: A Theoretical Framework

Abstract

As globalization continues, enormous change processes within organizations as well as in their environment promote uncertainty among members of organizations. Trust relations between the management of a company and their employees help to reduce uncertainty and make people moving. However, trust is a complex phenomenon. Internal communication needs to address all aspects of trust — its requirements, reasons and dimensions — to establish and maintain strong trust relations. These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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