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The role of experience in marketing decision making · Study

BookThe role of experience in marketing decision making

W. Steven Perkins1987

Book1987

The role of experience in marketing decision making

W. Steven Perkins

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Decision-Making and Behavioral Economics Marketing and Advertising Strategies Consumer Behavior and Marketing Influence

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2021Competition Strategies for Location-Based Mobile Coupon Promotion

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Year1987

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Published1987-01-01

Languageen

Citations2

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ShelfDecision-Making and Behavioral Economics

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openalex_workW565132332

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