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AI-based methodology of integrating affective design, engineering, and marketing for defining design specifications of new products
16 references·6 citing·42 second hop
AI-based methodology of integrating affective design, engineering, and marketing for defining design specifications of new products (2015)AI-based methodology of integrating affec…Perspectives and the new trend of Kansei /affective engineering (2008)Perspectives and the new tren…A market-driven approach to product family design (2008)A market-driven approach to p…Consumer-oriented product form design based on fuzzy logic: A case study of mobile phones (2007)Consumer-oriented product for…Product portfolio planning with customer-engineering interaction (2005)Product portfolio planning wi…Balancing Marketing and Manufacturing Objectives in Product Line Design (2005)Balancing Marketing and Manuf…The Different Roles of Product Appearance in Consumer Choice * (2004)The Different Roles of Produc…Linking Marketing and Engineering Product Design Decisions via Analytical Target Cascading* (2004)Linking Marketing and Enginee…Form design of product image using grey relational analysis and neural network models (2004)Form design of product image …Applying a hybrid approach based on fuzzy neural network and genetic algorithm to product form design (2004)Applying a hybrid approach ba…A robust design approach for enhancing the feeling quality of a product: a car profile case study (2004)A robust design approach for …A neural network based approach for product form design (2002)A neural network based approa…Expressing the expected product images in product design of micro-electronic products (2001)Expressing the expected produ…Research for product positioning and design decisions: An integrative review (1995)Research for product position…Kansei Engineering: A new ergonomic consumer-oriented technology for product development (1995)Kansei Engineering: A new erg…New products management (1993)New products managementNew Products Management (1987)New Products ManagementRevolutionary artificial intelligence or rogue technology? The promises and pitfalls of ChatGPT (2023)Revolutionary artificial inte…Locating artificial intelligence: a research agenda (2021)Locating artificial intellige…Multisensory perception and positive emotion: Exploratory study on mixed item set for apparel e-customization (2020)Multisensory perception and p…Affective design using machine learning: a survey and its prospect of conjoining big data (2018)Affective design using machin…Introduction to the Special Issue on Exploring Service Science for Data-Driven Service Design and Innovation (2017)Introduction to the Special I…From Data Science to Value Creation (2017)From Data Science to Value Cr…The Measurement of Meaning (1957)Control problems of grey systems (1982)A hybrid Kansei engineering design expert system based on grey system theory and support vector regression (2011)Selection of optimum maintenance strategy based on FAHP integrated with GRA–TOPSIS (2015)Fuzzy sets (1965)Product-form design model based on genetic algorithms (2010)Kano’s model in Kansei Engineering to evaluate subjective real estate consumer preferences (2011)Discrete Choice Analysis: Theory and Application to Travel Demand. (1987)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Discrete Choice Methods with Simulation (2001)Co-Evolution of Product Families and Assembly Systems (2007)Joint optimization of product family configuration and scaling design by Stackelberg game (2013)Joint optimization for coordinated configuration of product families and supply chains by a leader-follower Stackelberg game (2015)Fuzzy Set Theory and Its Applications (1993)Kansei evaluation based on prioritized multi-attribute fuzzy target-oriented decision analysis (2008)A proposal for Kansei knowledge extraction method based on natural language processing technology and online product reviews (2019)Basic objects in natural categories (1976)Possessions and the Extended Self (1988)Assessing the Self-service Technology Encounters: Development and Validation of SSTQUAL Scale (2011)What makes a destination beautiful? Dimensions of tourist aesthetic judgment (2014)Paving the way towards circular consumption: exploring consumer acceptance of refurbished mobile phones in the Dutch market (2015)Advances in Consumer Research (2025)Conditional logit analysis of qualitative choice behavior (1972)Hedonic Prices and Implicit Markets: Product Differentiation in Pure Competition (1974)Competitive Strategy: Techniques for Analyzing Industries and Competitors (1980)Thirty Years of Conjoint Analysis: Reflections and Prospects (2001)Mining Brand Perceptions from Twitter Social Networks (2016)Online influencer marketing (2022)Prospect Theory: An Analysis of Decision under Risk (1979)Prospect theory: An analysis of decision under risk (1988)A Study of the Diffusion of Alternative Fuel Vehicles: An Agent‐Based Modeling Approach* (2011)Automated Marketing Research Using Online Customer Reviews (2011)Perspective: The Emergence of Product Design as a Field of Marketing Inquiry* (2011)The Motion Picture Industry: Critical Issues in Practice, Current Research, and New Research Directions (2006)Intellectual capital and new product development performance: The mediating role of organizational learning capability (2008)Understanding innovation (2018)A semantic differential study of designers’ and users’ product form perception (2000)Kansei engineering as a powerful consumer-oriented technology for product development (2002)Multisensory design: Reaching out to touch the consumer (2011)Brand Equity, Brand Preference, and Purchase Intent (1995)Integrating R&D and Marketing: A Review and Analysis of the Literature (1996)Consumer Cocreation in New Product Development (2010)
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References

  • 1995Kansei Engineering: A new ergonomic consumer-oriented technology for product development1,476 cited
  • 2004The Different Roles of Product Appearance in Consumer Choice *912 cited
  • 1993New products management745 cited
  • 1987New Products Management730 cited
  • 2004Linking Marketing and Engineering Product Design Decisions via Analytical Target Cascading*278 cited
  • 1995Research for product positioning and design decisions: An integrative review238 cited
  • 2004Applying a hybrid approach based on fuzzy neural network and genetic algorithm to product form design193 cited
  • 2004Form design of product image using grey relational analysis and neural network models190 cited
  • 2005Product portfolio planning with customer-engineering interaction168 cited
  • 2007Consumer-oriented product form design based on fuzzy logic: A case study of mobile phones163 cited
  • 2008A market-driven approach to product family design153 cited
  • 2005Balancing Marketing and Manufacturing Objectives in Product Line Design135 cited
  • 2004A robust design approach for enhancing the feeling quality of a product: a car profile case study134 cited
  • 2002A neural network based approach for product form design133 cited
  • 2001

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Expressing the expected product images in product design of micro-electronic products
130 cited
  • 2008Perspectives and the new trend of Kansei /affective engineering126 cited
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    • 2021Locating artificial intelligence: a research agenda21 cited
    • 2023Revolutionary artificial intelligence or rogue technology? The promises and pitfalls of ChatGPT21 cited
    • 2017From Data Science to Value Creation18 cited
    • 2017Introduction to the Special Issue on Exploring Service Science for Data-Driven Service Design and Innovation13 cited
    • 2020Multisensory perception and positive emotion: Exploratory study on mixed item set for apparel e-customization12 cited