Book2007

Trust in Market Relationships

118 citations0/0 files storedEdward Elgar Publishing eBooks

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Customer Service Quality and Loyalty Consumer Behavior in Brand Consumption and Identification Outsourcing and Supply Chain Management

Abstract

The book attempts to order the analytical complexity and myriad perspectives that characterise research on trust. The author aims not to simplify this complexity, but to present guidelines for an interpretative model of trust, and to define fundamental concepts for trust management strategies. Contents: Preface Part I: Conceptual Assumptions of Trust 1. Relationship- and Network-based Approaches: The Emergence of Trust Demand 2. The Value of Trust Part II: The Contribution of the Different Disciplinary Contexts 3. Multidisciplinary Studies on Trust 4. Trust in Marketing Part III: The Trust Construct’s Analytical Boundaries 5. Trust Definition: A Content Meta-Analysis 6. Trust in Market Relationships: The Main Analytical Dimensions Part IV: Trust Development 7. A Trust Growth Model 8. The Evolutionary and Interactive Dynamics of Trust References Index

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References

2004Firm resources and sustained competitive advantage 1984A resource‐based view of the firm 1994The Commitment-Trust Theory of Relationship Marketing 1996Toward a knowledge‐based theory of the firm 1995The Theory of the Growth of the Firm 1976Markets and Hierarchies: Analysis and Antitrust Implications.1987Developing Buyer-Seller Relationships 1989Asset Stock Accumulation and Sustainability of Competitive Advantage

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