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Innovation in Marketing
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Innovation in Marketing (2012)Innovation in MarketingYENİLİKÇİLİK TUTUMLARI VE BÖLGESEL İNOVASYON SİSTEMLERİNE GÖRE PERAKENDECİ KÜMELENMELERİ: TÜRK PERAKENDECİLER FEDERASYONU ÜYELERİ ÜZERİNE BİR ARAŞTIRMA (2019)YENİLİKÇİLİK TUTUMLARI VE BÖL…Impact of Manufacturer Brand Innovation on Retailer Brands (2010)Impact of Manufacturer Brand …A critical review on innovation in facilities management service delivery (2009)A critical review on innovati…Determining the role of innovation management in facilities management (2007)Determining the role of innov…Exploit the Levitt Write Cycle (2006)Exploit the Levitt Write CycleMarketing research in the new millennium: emerging issues and trends (2001)Marketing research in the new…Market orientation in UK multiple retail companies: nature and pattern (1997)Market orientation in UK mult…EXPLOIT THE PRODUCT LIFE CYCLE (1965)The Marketing Imagination (1983)The witch doctors: making sense of the management gurus (1997)Parallel universes and disciplinary space: the bifurcation of managerialism and social science in marketing studies (2009)Celtic marketing: Assessing the authenticity of a never ending story (2014)Relational marketing throughout the history of commercial exchange: Blind spots in marketing’s origin story (2020)Market Orientation: The Construct, Research Propositions, and Managerial Implications (1990)Marketing Research: An Applied Orientation (1994)Basics of qualitative research : techniques and procedures for developing grounded theory (1998)Consuming the countryside: Marketing for ‘rural tourism’ (2004)Cross‐cultural comparison of customer satisfaction research: USA vs Japan (2009)Investigating the factors affecting readiness for lean system adoption within Kuwaiti small and medium-sized manufacturing industries (2014)Strategic Management of Technology and Innovation (1992)Facilities Management: Theory and Practice (1996)Innovation Management And New Product Development (2002)Knowledge based facilities management (2009)The relation between perceived service innovation, service value, emotional intelligence, customer commitment and loyalty in b2b (2011)Patterns of Industrial Innovation (1978)Technological paradigms and technological trajectories (1982)Managing Innovation: Integrating Technological, Market and Organizational Change (1997)Assessing The Maintenance Aspect of Facilities Management through a Performance Measurement System: A Malaysian Case Study (2011)Implications of a sustainability policy for facilities management organisations (2011)Facilities management service and customer satisfaction in shopping mall sector (2013)The Effect of a Market Orientation on Business Profitability (1990)Market Orientation: Antecedents and Consequences (1993)Market orientation processes in retailing: a cross‐national study (2007)Power-Dependence Relations (1962)Qualitative Data Analysis: An Expanded Sourcebook (1994)Research Methods for Business Students (2003)Private Label Marketing Performance: An Analysis of Historical Trends Using Theories of Cumulative Change and Punctuated Equilibrium (2011)‘Marketing earthquakes’ (2015)Understanding innovativeness and commitment to sustainable service practices (2021)Sectoral Systems of Innovation (2004)Clusters, networks, and firm innovativeness (2005)Innovation types and innovation management practices in service companies (2007)
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  • 2001Marketing research in the new millennium: emerging issues and trends146 cited
  • 2009A critical review on innovation in facilities management service delivery106 cited
  • 2007Determining the role of innovation management in facilities management68 cited
  • 1997Market orientation in UK multiple retail companies: nature and pattern32 cited
  • 2010Impact of Manufacturer Brand Innovation on Retailer Brands26 cited
  • 2006Exploit the Levitt Write Cycle22 cited
  • 2019YENİLİKÇİLİK TUTUMLARI VE BÖLGESEL İNOVASYON SİSTEMLERİNE GÖRE PERAKENDECİ KÜMELENMELERİ: TÜRK PERAKENDECİLER FEDERASYONU ÜYELERİ ÜZERİNE BİR ARAŞTIRMA1 cited

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