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Integrating corporate communications: the cost-effective use of message and medium
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Integrating corporate communications: the cost-effective use of message and medium (1996)Integrating corporate communications: the…A comparative study of the linguistic manifestations of intertextuality in corporate leaders’ messages of global corporations in the US and China (2020)A comparative study of the li…Integrating communications: is the ideal achievable? (2003)Integrating communications: i…A Discipline Orientation (1996)A Discipline OrientationEffective Public Relations (1967)The practice of public relations (1992)Principles of Corporate Communication (1995)Creating value through communication (2014)Strategic corporate communication and impact in Indian service sector (2016)Business Communication: Present, Past, and Future (1996)Corporate Communication as a Discipline (1996)Disciplining Organizational Communication Studies (1996)Desire in Language: A Semiotic Approach to Literature and Art (1981)Discourse and Social Change. (1993)We’re all connected: The power of the social media ecosystem (2011)
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  • 2020A comparative study of the linguistic manifestations of intertextuality in corporate leaders’ messages of global corporations in the US and China19 cited
  • 2003Integrating communications: is the ideal achievable?16 cited
  • 1996A Discipline Orientation9 cited

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