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“Generation Y” Do their belonging to a generation determine choice of communication tool?
16 references·1 citing·43 second hop
“Generation Y” Do their belonging to a generation determine choice of communication tool? (2013)“Generation Y” Do their belonging to a ge…Discrete emotions predict changes in cognition, judgment, experience, behavior, and physiology: A meta-analysis of experimental emotion elicitations. (2011)Discrete emotions predict cha…Why pass on viral messages? Because they connect emotionally (2007)Why pass on viral messages? B…Why build a customer relationship management capability? (2007)Why build a customer relation…From high maintenance to high productivity (2005)From high maintenance to high…The social roles and functions of emotions. (2004)The social roles and function…Forskningsmetodikens grunder. Att planera, genomföra och rapportera en undersökning. (2003)Forskningsmetodikens grunder.…Vad, hur och varför : Om metodval i företagsekonomi och andra samhällsvetenskapliga ämnen (2002)Vad, hur och varför : Om meto…Technology and the Customer Interface: What Consumers Want in the Physical and Virtual Store (2002)Technology and the Customer I…Norms for experiencing emotions in different cultures: Inter- and intranational differences. (2001)Norms for experiencing emotio…Technology Readiness Index (Tri) (2000)Technology Readiness Index (T…Multigeneration Employees: Strategies for Effective Management (2000)Multigeneration Employees: St…Putting the Service-Profit Chain to Work (1994)Putting the Service-Profit Ch…Negative affect and social judgment: The differential impact of anger and sadness (1994)Negative affect and social ju…Emotion and culture: Empirical studies of mutual influence. (1994)Emotion and culture: Empirica…The Cultural Relativity of Organizational Practices and Theories (1983)The Cultural Relativity of Or…Marketing Research (1970)Marketing ResearchThe use of differentiating communication tools to attract and retain different generational cohorts: case of a commercial bank in South Africa. (2016)The use of differentiating co…Culture's Consequences: International Differences in Work-Related Values. (1983)The Confucius connection: From cultural roots to economic growth (1988)Understanding the Influence of National Culture on the Development of Trust (1998)Hofstede's model of national cultural differences and their consequences: A triumph of faith - a failure of analysis (2002)The expression of the emotions in man and animals. (1872)The self and social behavior in differing cultural contexts. 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Effects of Discrete Emotions on the Perceived Helpfulness of Online Reviews1 (2014)Coefficient Alpha and the Internal Structure of Tests (1951)On the Evaluation of Structural Equation Models (1988)User Acceptance of Computer Technology: A Comparison of Two Theoretical Models (1989)An Attitudinal Model of Technology-Based Self-Service: Moderating Effects of Consumer Traits and Situational Factors (2002)Choosing among Alternative Service Delivery Modes: An Investigation of Customer Trial of Self-Service Technologies (2005)An Updated and Streamlined Technology Readiness Index (2014)Situational Variables and Consumer Behavior (1975)Interactive Home Shopping: Consumer, Retailer, and Manufacturer Incentives to Participate in Electronic Marketplaces (1997)The Influence of Multiple Store Environment Cues on Perceived Merchandise Value and Patronage Intentions (2002)What drives consumers to shop online? 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(2012)Generational differences: revisiting generational work values for the new millennium (2002)Generational differences in work values, outcomes and person‐organisation values fit (2008)Generational Differences in Work Values: A Review of Theory and Evidence (2010)Inter-organizational meets inter-personal: An exploratory study of social capital processes in relationships between Northern European and ethnic Chinese firms (2008)Community Formation and Sense of Place - Seasonal Tourism Workers in Rural Sweden (2016)A conceptual cooperative model designed for processes, digitalisation and innovation (2019)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)The Field behind the Screen: Using Netnography for Marketing Research in Online Communities (2002)Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)
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References

  • 1994Putting the Service-Profit Chain to Work3,732 cited
  • 1970Marketing Research3,552 cited
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  • 2007Why build a customer relationship management capability?524 cited
  • 2002Vad, hur och varför : Om metodval i företagsekonomi och andra samhällsvetenskapliga ämnen511 cited
  • 2007

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Why pass on viral messages? Because they connect emotionally
502 cited
  • 2005From high maintenance to high productivity485 cited
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    • 2016The use of differentiating communication tools to attract and retain different generational cohorts: case of a commercial bank in South Africa.0 cited