Political communication in Britain : the leader debates, the campaign and the media in the 2010, general election

Abstract

Introduction D.Wring PART I: DEBATES What Took So Long? The late arrival of TV election debates in the UK R.Bailey The Election Debates from Sky News' Perspective A.Boulton & T. D. C. Roberts Media Coverage of the Prime Ministerial Debates S.Coleman, F.Steibel & J.G.Blumler The polls, the media and voters: the leader debates A.Hawkins & C.Laws PART II: POLLING Were they Wrong about the LibDems All Along? S.Atkinson & R.Mortimore Polling Voting Intentions P.Kellner, J.Twyman & A.Wells PART III: VOTERS The Campaign as Experienced by the Voters in the Battleground Seats R.Mortimore, H.Cleary & T.Mludzinski Public Confidence in Elections J.Watson PART IV: PARTIES The Conservative Campaign A.Wilson The Labour Campaign N.Cook The Liberal Democrat Campaign Lord C.Rennard PART V: CAMPAIGNING This election will be won by people not posters'... Posters and the 2010 General Election C.Burgess Constituency Campaigning in 2010 J.Fisher, D.Cutts & E.Fieldhouse Below the Radar? Online campaigning at the Local Level R.Southern & S.Ward PART VI: MEDIA Playing by the Rules: the 2009 MPs Expenses Scandal J.Hudson The Transformation of Campaign Reporting: the 2010 UK General Election, revolution or evolution? I.Gaber Reporting the 2010 General Election: Old Media, New Media - Old Politics, New Politics D.Deacon & D.Wring Genre and the mediation of election politics K. Richardson, K. Parry & J. Corner Conclusion R.Mortimore & S.Atkinson

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